At KittDigital, we stand at the forefront of digital innovation, priding ourselves on our commitment to excellence and unwavering customer-centric approach. Based in the bustling heart of London, we are actively seeking a proficient Email Operations Manager to spearhead our email marketing campaigns, emphasizing data-driven automation, segmentation, and optimization. This role calls for a visionary who can amplify Email as a prime communication conduit amidst our expansive database.
Job Overview:
Does the world of Email Marketing enthral you? Are you adept at utilising data to bolster customer engagement and conversions? Join us and play an instrumental role in evolving our email marketing framework. Seize this opportunity to wield state-of-the-art tech solutions, enhancing our value proposition across the B2B sector through insightful email strategies.
Key Responsibilities:
1. Email Marketing Blueprint:
o Forge and implement an exhaustive email marketing strategy mirroring our company objectives, encapsulating content curation, segmentation, and campaign enhancement.
o Advocate relentless evolution via initiating testing mechanisms, personalization, and leveraging data insights.
2. Email Automation Mastery:
o Orchestrate and oversee marketing automation routes, nurturing potential leads, integrating new clientele, and fostering loyalty.
o Elevate both routine and automated email campaigns focusing on deliverability, engagement metrics, and conversion enhancement.
3. Data Segmentation Precision:
o Employ Customer Data Platforms (CDPs) and Email Service Providers (ESPs) for optimal customer data segmentation.
o Curate tailored email campaigns based on discernible customer patterns, demographics, and preferences, liaising closely with Business Intelligence and data analytics teams for improved targeting.
4. Creative Excellence in Email:
o Partner with external creative experts to set both creative and technical benchmarks for email marketing.
o Prioritize brand coherence and email best practices, regularly revisiting creative elements for optimum impact.
5. Technological Proficiency:
o Deep dive into enterprise ESPs and CDPs to refine email marketing processes.
o Stay abreast of industry shifts and emerging email-centric technologies, evaluating potential integrations for superior email outreach.
Essential Qualifications:
* Demonstrated success in managing email marketing dynamics, preferably within a large-scale framework.
* Comprehensive knowledge of Email Service Providers (ESPs) and Customer Data Platforms (CDPs).
* Mastery over data-centric email marketing modalities, spanning segmentation, personalization, and automation.
* Skilled in email analytics and performance metric evaluation.
* A creative flair, coupled with a discerning eye for email aesthetics and content.
* Stellar project management capabilities and organizational finesse.
Role Specifications:
The role necessitates commitment from 9:00am to 17:30pm, Monday to Friday. Remuneration details will be provided during the application process.
Join Us From Anywhere:
Although KittDigital’s hub is located in London, this role grants you the privilege of remote functionality. Engage with our dynamic team beyond geographical bounds!
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