Job Title: HubSpot Solutions Engineer (Remote) - Needed in Office at least once a month.
Location: UK
Not your typical B2B marketing agency
The client is an ambitious, growing, established, full service & integrated B2B Marketing Agency who create and deliver integrated marketing solutions tailored to the specific needs of their clients encompassing Strategy, Digital, Creative, Content & PR. Our purpose is to help B2B businesses stand out in a crowded market space, our growth strategy will ensure we build on our strengths and bolster our services to become a full house, in house, the marketing agency of choice amongst our core market, delivering sustainable growth year-on-year.
Culture fit
We are all exceptional at what they do. The person we are seeking will be energetic, invested, driven, proactive and passionate, with an optimistic outlook. They will enjoy working as a member of a team but will be self-motivated and able to prioritise a busy workload.
Job Performance standards:
To be an expert in business analysis and the MarTech/SalesTech/ServiceTech space with an extensive understanding of HubSpot. This role will include consulting with clients around their business requirements, compiling a strategy whilst planning their technology architecture, configuring HubSpot and accompanying technology along with managing the change process.
Solution-oriented (with experience in business), research-driven and analytical. They should be a highly motivated individual who thrives in a fast-paced and agency-style team environment and can easily adapt to changing market and organisational requirements. You will need to be passionate about their work and delivering for clients.
Responsible for:
Support the CRM & Data proposition at the company including supporting both growth of the service area, new product development, new business and managing the day to day deliverables of the data and CRM service.
Be able to be hands-on with delivering client data projects including recommendations on marketing data strategy, marketing insights
Supporting CRM / martech / salestech personnel to lead out on our data and CRM proposition
Support the day to day management of B2B marketing data within CRM environments including:
Data acquisition/build – via data suppliers or bespoke building using open source or third party data and tools such as LinkedIn Sales Navigator/Cognism
Segmentation to build accurate and highly targeted campaign ready data lists
CRM management (campaign tracking, data governance, data transformation and formatting etc)
Compliance management and reporting
Data visualisation and reporting utilising a suite of tools
Data driven recommendations to enhance campaign and overall marketing performance through data analysis and making recommendations
Account and contact profiling using open-source and third party data
Representing the data team for our clients in cross-team collaboration and workflows
Supporting on client projects and proposing solutions aligned with client goals, business requirements and processes:
Rolling out proposed solutions
Support for the team to conduct setup/Optimisation of CRM and MarTech systems for clients
Assist in developing best practices in the space
Technology Integrations:
Be involved in integration projects from a systems specialist point of view and work closely with our developers and clients
Working for the Head of Data & CRM alongside our Solutions Engineer supporting on client projects and proposing solutions aligned with client goals, business requirements and processes:
Understand client needs and processes
Define, strategise and implement marketing, sales and service processes and automation programs
Propose solutions for improving or configuring technology
Ensure the right solutions are being used for the client’s needs, goals and business strategy across the sales, marketing and service tech stack
Data Migration
Quality control
Configuring technology solutions:
Support complex technology configuration projects
Rolling out proposed solutions
Setup/Optimisation of CRM and MarTech systems for clients
Assist in developing best practices in the space
Workflow development
Training:
Training on the solutions to internal staff and clients
Support being certified with our key technology partners
Technology Integrations:
Be involved in integration projects from a systems specialist point of view and work closely with our developers and clients
Understand the platforms that integrate with HubSpot out of the box (i.e. Gmail, Vidyard, Salesforce and other connect partners
Perform technology audits
Analyse and provide recommendations on how clients can follow their technology best practice
Feed into the technology audit template and process and help define and improve it as tech releases new features
Pre-sales:
Work with our account managers, and business development managers alongside the full Pod team to match client needs, goals and strategy with the right HubSpot solution. Conduct HubSpot demos to prospective and existing clients and scope projects to onboard HubSpot, Implement Custom HubSpot Solutions and provide ongoing support for HubSpot where needed for those clients.
Reporting and Analytics:
Help define how success is measured on each tech solution ensuring integrated reporting across the tech solutions to enable closed-loop reporting. Provide reporting and insights to the pod insights team which can be provided back to clients. Build and update both HubSpot and external dashboards/reports using HubSpot data where required.
Qualifications:
The ideal candidate will have or be willing to attain multiple HubSpot certifications including the HubSpot Solutions Partner certification.
Experience:
2+ years of HubSpot
3+ years experience in a digital agency/consultancy or a consulting/specialist role working with internal or external clients throughout the whole process (consulting, solution building, implementation and training).
Technical Knowledge, Skills and Abilities
Solid knowledge and experience administering the HubSpot platform including custom objects; HubSpot APIs & integrations with other platforms (essential)
Working with development teams to create bespoke solutions
Experience onboarding and or managing complex HubSpot installations running HubSpot Enterprise CRM Suite
Experience working with the HubSpot Design Manager and/or command line interface
Excellent command of English, with exceptional writing and communication skills
Strong business acumen
Ability to present your work and articulate succinctly. Adept at high-level client presentations
A solid understanding of Inbound Marketing / Customer Experience Marketing
Experience querying and updating CRM objects and schema using APIs
Ability to present your work and articulate succinctly. Adept at high-level client presentations
A solid understanding of Inbound Marketing / Customer Experience Marketing
Strong background in the management and manipulation of B2B marketing data:
Run Data Management best practices
Control Data migration / imports
Data formatting / structuring
Data object mapping
Data quality and integrity / Data enrichment
Advanced knowledge Google Sheets and Excel (including formulas)
An analytical and inquisitive approach to marketing data
Experience in interpreting data analysis outputs that can feedback into planning and strategy development Involvement in making strategic decisions to formulate and shape data driven marketing campaigns for our clients
Knowledge of the marketing data industry with experience in building relationships with third party suppliers
Prove experience and knowledge of CRM applications such as HubSpot, Salesforce or Microsoft Dynamics 365
Experience using platforms such as (HubSpot, Eloqua, Marketo, Pardot etc)
Problem solving skills – able to identify the required deliverable/solution and the stages involved in getting there
Excellent verbal and written communication skills – able to engage and influence