12 Month Fixed Term Contract
Purpose:
The International Campaign Marketing Manager can execute and drive results and is a perfect blend of project manager, creative and analytical thinker and people organizer. This person will directly contribute to the growth of Evanta by driving attendance to Evanta events and elevating awareness of Evanta communities. A successful campaign manager is a data driven individual, someone who can dream up the big picture, but also execute on detail, a relentless achiever and an enthusiastic team player.
Essential Functions/Major Responsibilities:
1. Manage the campaign calendar.
2. Execute targeted campaigns driving event attendance and community awareness, from identifying the audience to defining key messaging and timelines. Detailed execution and time management are key.
3. Leverage team and proven best practices to develop campaign messaging, including email, ad, and landing page copy.
4. Quarterback campaigns and work cross-functionally with internal teams to ensure timely execution of all deliverables.
5. Measure campaign effectiveness and optimise messaging, channels/tactics, spend, etc.
6. Track spending against budget and results against event goals.
7. Collaborate with cross-functional partners to support organizational objectives.
Positions Reporting: None
Requirements:
1. Experience with CRM and Marketing Automation tools, preferably Eloqua.
2. Experience managing international marketing campaigns and understanding positioning variances from region to region.
3. Demonstrable experience executing successful marketing campaigns.
4. Ability to manage multiple projects simultaneously with exceptional attention to detail and impeccable execution.
5. Experience with various mediums/channels and best practices, online and offline.
6. Creative problem solver with excellent verbal and written communication skills.
7. Confident, self-motivated individual with a strong bias toward action.
8. Excellent interpersonal skills, including the ability to maintain effective working relationships.
Education:
1. Bachelor's Degree in Business Administration, Marketing or related field.
Experience:
1. 5-6 years demand gen/campaign management experience, B2B experience preferred.
Job Requisition ID:94702
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