We are seeking a dynamic and results-driven Strategic Marketing Lead to lead our marketing initiatives and drive growth across all channels. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, with a focus on brand management, campaign execution, and team leadership.
Job Overview
Aquilo Recruitment Ltd is a leading recruitment agency, and we are looking for an experienced Marketing Manager to join our team. The successful candidate will be responsible for developing, implementing, and executing strategic and creative marketing plans and campaigns to attract potential customers and retain existing ones.
The ideal candidate will have excellent leadership, communication, and organisational skills, with experience in digital marketing channels (SEO, SERP, CRM, CMS, social media, email, content). They will also have a strong understanding of marketing analytics tools (Google Analytics, CRM, etc.) and the ability to manage multiple projects and work under tight deadlines.
Key Responsibilities
1. Develop and execute comprehensive marketing strategies that align with business goals.
2. Oversee the creation and execution of all marketing campaigns, including digital, print, email, social media, and event marketing.
3. Analyse market trends and customer insights to identify new growth opportunities.
4. Manage brand identity and ensure consistent messaging across all marketing channels, by adhering to brand guidelines.
5. Lead and mentor a team, encouraging ideas and creativity.
6. Collaborate with sales, commercial, and other teams to ensure alignment on marketing initiatives.
7. Track and analyse campaign performance, providing reports and recommendations for optimisation to discuss with the marketing team.
8. Oversee and implement the marketing budget, ensuring effective allocation of resources in line with company goals.
9. Plan and execute trade shows, and sponsorships to increase brand visibility.
We offer a competitive salary of £55,000 - £65,000 per annum, depending on experience, plus benefits. If you are a motivated and ambitious marketer with a passion for driving business growth, please apply now.