The Role
As the leading charitable organisation for sports and physical activity coaches in the UK, our vision is to build a healthier and happier nation through great coaching, and we are looking for people who share in our passion and purpose.
Just as coaches are there for their participants, so we are here for the coach. We provide membership, learning and development, products, and services to support coaches in their coaching practice and everyday lives.
As our Digital Communications & Content Executive, you’ll be at the heart of our digital presence, working across UK Coaching channels, including our behavioural change campaign Play Their Way and our awarding body 1st4sport.
You’ll support both the UK Coaching marketing and campaigns teams with developing content across our website, social media, and email marketing channels. You’ll be a creative storyteller, helping to craft engaging content that resonates with our audience and drives meaningful engagement.
Digital Content & Website Management
* Manage and update content across UK Coaching, Play Their Way, and 1st4sport websites, ensuring a fresh, engaging, and user-friendly experience.
* Optimise web pages for performance and SEO to enhance reach and engagement.
Content Creation & Storytelling
* Develop eye-catching graphics, GIFs, and videos using tools like Adobe Express and Canva.
* Work with the Content Editor to capture real-life stories and case studies that showcase the impact of our work.
* Create impactful digital content, including landing pages, social media posts, adverts, and infographics, aligned with audience needs and campaign goals.
Social Media & Community Engagement
* Create, schedule, and publish social media content, supporting the UK Coaching and Campaign Social Media Managers.
* Engage with our online community, responding authentically and in line with our brand voice.
Email Marketing & Performance Tracking
* Assist in developing compelling email campaigns that drive engagement and action.
* Use analytics tools (e.g., Google Analytics) to monitor website and email performance, helping to refine and improve future content.
Collaboration & Innovation
* Work closely with internal teams and external agencies to brief and develop creative assets.
* Bring fresh ideas and innovative approaches to improve our digital communications.
What We’re Looking For
Your Skills & Attributes:
* Strong project management skills – you can juggle multiple tasks and deadlines like a pro.
* A keen eye for detail – nothing gets past you when it comes to spelling, grammar, and consistency.
* Confident communicator – whether engaging online, briefing agencies, or collaborating with colleagues.
* Problem solver – you think on your feet and find solutions with a proactive mindset.
* Digitally savvy – comfortable using website CMS platforms, email marketing tools, and social media scheduling software.
* Creative thinker – always looking for new and exciting ways to engage audiences.
* Independent yet collaborative – you can take ownership of tasks but love working as part of a team.
Your Experience
3+ years in a digital communications, content, or marketing role.
Hands-on experience managing website content (CMS).
Experience working with email marketing platforms.
Familiarity with social media scheduling tools (e.g., Hootsuite, Buffer, Meta Business Suite).
Experience briefing creative teams/agencies and managing creative assets.
Comfortable working in a fast-paced environment with multiple stakeholders.
Bonus Points If You Have
Agency experience.
A certification in digital marketing.
Experience working on behaviour change campaigns.
Basic video editing skills – even just simple cuts and captions!
Experience within the sport and physical activity sector.
Experienced in using Kentico CMS to manage, build and optimise website content. #J-18808-Ljbffr