Up to £40k
Fully Remote - 4 day working week
We are working with a fantastic B2B Tech Publishers to find them a Performance Marketing Manager to join their marketing team. You will be working with big names within the tech industry on a variety of exciting campaigns.
Your role will be to drive pipeline acquisition and boost conversion rates across the publication's audience and customer segments. This role involves collaborating with the Growth Marketing Manager, content and sales teams to optimize marketing budgets, identify growth opportunities, and improve campaign performance through data-driven insights. The ideal candidate is a digital marketing expert with strong analytical skills, experienced in campaign setup, management, and optimization across various channels. The ideal candidate will be results driven, collaborative, and adaptable to a fast-paced environment.
Role Responsibilities:
* Develop and manage end-to-end marketing campaigns, ensuring alignment with client goals and objectives.
* Collaborate with content and commercial teams, to execute campaigns effectively.
* Create and manage campaign timelines, budgets, and deliverables to ensure campaigns stay on track.
* Analyze campaign performance using KPIs and present insights and optimization strategies to clients.
* Plan, execute, and optimize key performance metrics via owned and paid media channels.
* Identify and test new channels to exceed established critical metrics.
* Implement lead generation strategies and account-based marketing (ABM) efforts.
* Stay updated with the latest performance marketing trends and technologies.
Your Experience
* Previous work experience in an agency style marketing role managing strategy and execution on social, search, or other performance-oriented channels. Preferably in B2B technology sector.
* Outstanding presentation skills.
* Strong project management skills.
* Excellent communication and listening skills.
* A strong performance and client focused mindset.
* The ability to work collaboratively and work within a team, especially in a remote environment.
* Ability to be cool under pressure and can multitask.
* A high level of attention to detail.
* A trustworthy, self-motivated and proactive personality.
This is a fantastic role to join a successful, fast growing business. If you think this could be the perfect role for you, do get in touch! #BeSavvy