Basic Purpose of the role To effectively demonstrate and communicate the value of an allocated product portfolio to national payers thereby removing barriers to market access, via a proactive in-house approach to Health Economics. Accountabilities Leads the development, review and refinement of UK/Ireland National Market Access Plans for BI products in collaboration with various internal stakeholders Recommends the optimal HTA strategy and leads all aspects of the HTA process for allocated products in UK/Ireland, a business critical process for achieving market access Demonstrates Centre Of Excellence behaviours by providing leading input to, and adaptation of (where appropriate), Corporate HEOR materials ensuring they are fit-for-purpose and relevant to the UK/Ireland setting and the ABPI code of practice. Commissioning and managing large projects with third-party vendors and both internal and external stakeholders. Fosters the in-house development and training of other BI health economists. Takes a prominent role in cross-functional Franchise teams and is a recognised authority, ensuring that Market Access is integral to brand strategy and tactics Proactively produces and disseminates high quality materials that communicate the value of BI products to national payers. Ensures that relevant payer materials are used appropriately by the cross-functional teams incl outcomes research colleagues, trains less experienced HEOR colleagues. Proactively collaborates with Medical and Scientific Affairs, and Senior management to market access issues Timely and accurate delivery of horizon scanning information on pipeline products. Ensuring Market Access input during early stage product development and assessment Requirements At least MSc in Health Economics or equivalent discipline Good working knowledge and practical experience of all methods of economic evaluation the requirements and processes of HTA bodies including NICE and the SMC UK and Ireland market access barriers development of payer materials that can be used to support market access training cross-functional teams (informal) Able to working at a strategic level within cross functional teams 10 or more years experience within market access