Residential Sales Analyst – Housing – Ongoing Interim Contract – Hybrid – London – Start ASAP – £25.63 p/h PAYE or £32.02 p/h Umbrella (Inside IR35) Reed Talent Professionals are supporting a reputable Housing Association in the search for a Residential Sales Analyst to join their expanding team. This role is ideal for candidates with a solid track record in the residential sector, offering an exciting opportunity to contribute to a large-scale operation competing alongside major house builders. Hybrid working between sites in Croydon and Camden. Day-to-day of the role: Evaluate competitor sales and marketing activities, including pricing, product innovations, incentives, payment terms, key messaging, target markets, and resulting sales rates. Visit, call, and liaise with competitors' developments to gather data on sales performance and current trends. Analyse, interrogate, and report on collected data, collaborating with agents and colleagues to establish market trends and drivers. Provide expertise and advice on different apartment and house types, development information, specifications, and buying procedures. Compile and present detailed reports using Excel, Word, and PowerPoint for formal presentations. Present analysis and commentary to Sales Managers/Directors and Land and Partnership colleagues. Prepare reports providing market assessment for internal governance papers such as Investment Committee and Gateway papers at various stages of the development process. Required Skills & Qualifications: Demonstrable knowledge of the property market, specifically new homes housing market. Experienced data analyst capable of handling data in a demanding environment. Proven understanding of regional and national housing markets. Strong ability to interpret data and provide evidence-based insights. Excellent research, Excel, and reporting skills. Familiarity with industry-wide software such as Molior, Rightmove, and the Office of National Statistics. Ability to assist in informing management decisions linked to market and development opportunities. Strong analytical skills with the ability to provide competitor analysis linked to pricing, sizes, layouts, mix, specification, and sales forecasts. High proficiency in Microsoft Excel, Word, and PowerPoint.