Reporting to the Senior Corporate Marketing Manager the role of Marketing Manager will have responsibility for the development and delivery of marketing activity. The key area of responsibility will be email marketing - strategy, delivery and reporting. Wider responsibilities could include product marketing both online, trade media advertising/ display and events delivery. The Marketing Manager will be responsible for:
* Data management and data platforms for use in emarketing activity
* Devising, delivering and implementing email campaign strategies within the areas of designated responsibility, i.e. Corporate Brand, media campaigns, sector & segment marketing
* Delivery of all product email marketing campaigns
* Content creation, design and build of emails
* Reporting and lead generation into the commercial teams
Wider activity:
* Supporting the delivery of Trade media advertising schedules and coordination with external PR and social activity - paid and organic
* Product marketing activity
* Development and delivery of corporate events
* Responsible for all payment and marketing admin
At Tarmac, 'who you are' matters. We want to get to know you. If you share our values and are proud of a job well done, collaborative in working well with others and ambitious to make things better, then have a read of what we have on offer., The ideal candidate for the role of Marketing Manager will have a passion for 'selling' and experience of working in an environment focused on brand and customer connected delivery.
Suitable candidates for the role of Marketing Manager will also have:
* Project Management experience
* Strong organisational and time management skills
* Digital competence
* High level of drive and determination
* Ability to identify customer needs and build solutions
* Energetic and persuasive approach in the face of resistance
* Collaborative manner, able to build strong relationships across diverse stakeholder groups
* Good communication skills (written, verbal and presentation)
* Commitment and a passion to learn and succeed
* Ability to work with and challenge senior management, @tarmac #tarmac #tarmaccareers #Marketing #marketingmanager #emailmarketing #onlinemarketing #contractcreation #engage #influence #strategicthinking #marketingcampaigns #forwardplanning #stakeholderengagement #optimise #implementation #manufacturing #Birmingham #SellyOak #KingsNorton #Rubery #Redditch #Warwick #Stratford-upon-Avon #LeamingtonSpa #Coventry #Worcester #Bromsgrove #Tamworth #Lichfield #Walsall
In addition to the role of Marketing Manager we also offer an extensive range of career development opportunities and industry-leading rewards, incentives and benefits including:
* Bonus scheme
* Enhanced holiday entitlement
* Contributory pension scheme
* Access to the Tarmac Reward website with discounts on retailers, holidays, etc.
* Access to our Employee Assistance helpline for free and confidential advice
* Access to join our Employee Communities (employee networks) we currently have nine communities inc.(REACH) Religious, Ethnic, Cultural Heritage, LGBTQ+, Parents & carers, Ability, Wellbeing, Female voice and menopause
* Training and development opportunities