Digital Marketing Specialist Job title: Digital Marketing Specialist Location: Leeds, Dublin, IOM Overview of the role: We have an exciting new role for a Digital Marketing Specialist to join our Performance Marketing team based in Leeds, Dublin or the Isle of Man. You’ll be working on our PokerStars brand in a team of digital marketing experts with a passion for delivering exciting and innovative campaigns for our customers. This is a varied role where no two days are the same You’ll be supporting our digital media team in activating and optimising campaigns across our global PokerStars markets in PPC, Display and Paid Social. You will be delivering and reporting key insights to stakeholders across the business and playing an instrumental role in driving world class digital marketing campaigns. This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission aligned. What you’ll do: The Digital Marketing Specialist will be responsible for supporting the Digital media team to execute the regional Digital media strategy, working across Display, Paid Social and PPC channels. Working closely with the digital marketing managers, you will setup and traffic digital campaigns across multiple markets, using your skills to optimise campaigns to ensure efficient media delivery to a core target audience. You will draw insights from large data sets, creating engaging reports where the data tells a story. You will also help build and maintain positive relationships with key stakeholders and colleagues from other Marketing teams as well as external partners. The ideal candidate will have previous experience in the marketing field, and previous experience in programmatic advertising and knowledge of media buying methods is a plus. What you’ll bring: A true collaborator at heart – you’ll love working with people within the team and beyond A passion for understanding what makes customers tick An enthusiastic approach to problem solving A can-do attitude and a willingness to get stuck into any task Experience with media buying platforms such as DV360, Tradedesk, GAM Why choose us: Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development. Discretionary annual performance bonus 30 days paid leave Health and dental insurance for you, and 50% coverage for your partner and your children (if you all live at the same address) Personal life insurance and income protection The option to join our company pension scheme External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay Free Gym membership & access to an on-site gym Social events; including our sensational summer and Christmas parties Online Discount Scheme, including discounted shopping and cinema vouchers. Equal opportunities: At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences. We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talentflutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self. Learn more about the works we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/ The group: PokerStars is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.