About the role
The Digital Campaign Executive is responsible for creating email & SMS campaigns on behalf of clients using the
latest technology, monitoring email quality, testing templates and HTML emails to ensure they are optimised for
different email clients and devices, as well as liaising with clients and internal teams where necessary. You will be
enthusiastic about the digital advertising landscape and be prepared to tackle a wide variety of tasks. You will have
strong multitasking skills and be able to manage multiple campaigns with different deadlines at the same time. You
will have a strong customer service focus, be keen to develop new skills, be flexible, and enjoy working closely with colleagues.
Key accountabilities:
1. Manage a broad range of high-volume email campaigns on behalf of clients
2. Use market ESP software (Salesforce Marketing Cloud) to create and implement both automated and
manual email and SMS campaigns.
3. Use Marketing Cloud products including Email Studio, Journey Builder, Einstein and Mobile Connect to
facilitate market leading campaigns.
4. Build and deploy dynamic and mobile friendly emails, including AB testing, and generate customised reports.
Skills, qualifications, and experience
Essential:
• A working knowledge of email and SMS delivery platforms and related products.
• One year+ of experience working in digital marketing.
• Track record of delivery in a fast-paced, demanding environment.
• Strong communication and interpersonal skills.
Desired:
• Experience in B2B and B2C marketing.
• Hands on experience with an ESP (Marketing Cloud preferred, or dotdigital, hubspot, mailchimp or similar)
• Experience in HTML/CSS coding (preferably focused on email)
• Appreciation of cross browser/email compatibility issues.
Package
Salary - up to £25,000
5. 30 days annual leave (plus 3 concessionary days over Christmas and your bank holidays!)
6. Flexibility – UCAS positively supports Hybrid working for its employees, meaning you can work between home and the office in a way that suits you and the business and also has a comprehensive Flexible Working Policy
7. A generous pension scheme
8. Hundreds of high street discounts and offers with Perkbox
9. Internal training and development
10. Subsidised gym and café
11. Be rewarded for going above and beyond with our ex-gratia bonus scheme and Celebrating U, our quarterly employee recognition scheme
12. Dedicated volunteer employee networks promoting wellbeing, awareness and inclusion