All of our projects utilise the power of the written word – whether that’s creating concise hard-hitting copy for the design team to typographically craft, or working with a client to explore and research topics to create whitepapers.
Over the past year, we’ve created content to vocalise the brand strategy and elevate market positioning for a multinational and multilingual employer of over 3,000 people, provided a clear market positioning for Aon when it comes to ESG, and helped Annie Lennox reimagine the identity and ambitions of her global feminist charity, and more.
People
We are looking for the kind of person that seeks out new vocabulary to expand their lexicon, is fascinated by vernacular, and likes to flex their linguistic muscles… But also knows when to drop the fancy words and deliver simple, punchy and effective messaging. You’ll be working with us to define and execute end-to-end brand content and copy; from capturing brand tone of voice, to researching and writing international thought leadership.
Purpose
As a Copywriter you will work closely with the whole team – getting involved in creating brand messaging, tone of voice, interviewing clients, creating copy for documents and websites, thought leadership, and internal communication. You will be able to explore, research, and understand complex industries and concepts and distill them down into clear and considered copy that unites a client’s people, purpose, and potential.
Potential
Everyone at UnitedUs plays a key role in the agency, and we want someone to claim their place in our team. By investing in our people we are able to help each person craft the role they want at UnitedUs, and equip them with the tools and skills they need to get there.
Job role
* Developing and protecting tone of voice both for us and our clients
* Writing compelling content for customer marketing and internal communication alike
* Researching emerging trends, conducting interviews and determining a point of view for our clients that we can execute
* Using our own marketing channels as your creative testbed, you’ll push our clients use of language and tone to deliver engagement and impact
* Being our go-to proofreader who can not only pick up grammatical and spelling errors, but consider brand tone throughout
Role requirements
* Experience of producing varied copywriting for a range of commercial clients, with a strong understanding of how to differentiate content across channels
* You have a natural talent for writing clear, concise and grammatically flawless copy
* The ability to transition a written style between creative campaign headlines, hard-working calls to action and data-driven reports
* Ability to present copy and explain the thinking involved
* Experience writing in existing tone of voice and editorial style guidelines
* Proficiency with Google for Work tools or Microsoft suite (Sheets/Excel, Docs/Word)
* Eligible to work in the UK
* A diverse portfolio of B2B and B2C client experience
* A desire to be more involved in leading content strategy and planning campaign and brand roll outs
* Interest in how different cultures use language and how to create content that resonates across borders (and sometimes in multiple languages!)
Application
Please submit a cover letter to us, along with indications of your past work experience – we’d love to see some work examples and to understand why you think you’d be a great fit for our team – to unite@unitedus.co.uk. Please let us know your preferred name and pronouns too.
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