Location: Manchester
Type: Permanent
Salary: £65,000 Per Annum
E-COMMERCE MANAGER - ONLINE FASHION BRAND - MANCHESTER
FULL TIME HEAD OFFICE BASED ROLE
Our client a highly successful and rapidly growing online fashion brand based in Manchester and experiencing strong online growth are looking to recruit a highly experienced E-COMMERCE MANAGER to join their dynamic team reporting to the Marketing Manager to deliver an excellent customer journey focusing on personalisation to optimise the website for their valued customers. The successful candidate will have experience working for a successful online fashion brand, strong experience in MAGENTO/ BIGCOMMERCE
Your responsibilities will include coordinating the day-to-day trading activities on the brands websites and app globally, ensuring that all core KPIs are met and exceeded.
Your Team
The brands philosophy revolves around innovation, creation, and repetition. Established as a women's fast fashion retailer, their aim is to be the ultimate destination for trend-forward clothing at affordable prices. They believe in providing their customers with top-quality fashion that is fast-paced, accessible, and aligned with the latest trends. From managing trading activities across multiple sites and apps to testing experiences for optimal user journeys, their team focuses on understanding their customers and delivering an easy and enjoyable shopping experience.
Daily duties and responsibilities
● Ensuring a seamless and relevant customer journey for both new and returning visitors, across both the website and mobile app.
● Managing the Product Data Feed for all Marketing Channels, including, but not limited to Google, Meta, Affiliate Feed etc …
● Collaborating with Buying & Merchandising teams to optimise product visibility, availability, and distribution on the website.
● Coordinating with the Brand & Campaigns team to align site creative with brand guidelines, while ensuring an optimal customer experience.
● Planning and executing A/B tests and conversion rate optimisation strategies to enhance website performance.
● Ensuring compliance with legal and regulatory requirements pertaining to ecommerce, including data privacy and consumer protection laws.
● Assisting the Head of Marketing in devising and executing trade campaigns and product initiatives to drive commercial success.
● Demonstrating market insight and tailoring trading strategies to maximise sales across diverse customer segments.
● Personalising the customer journey to deliver tailored experiences.
● Taking ownership of key ecommerce performance indicators, such as Conversion Rates, Bounce Rates, Visit Duration, Pages per Session, and Cart Abandonment Rate.
● Deploying promotional banners and content across digital platforms with meticulous attention to detail.
● Collaborating closely with the Marketing team to amplify channel activities.
● Providing support to the Web Development team to optimise digital device functionality.
● Engaging with stakeholders across the organisation to identify content opportunities.
● Monitoring web analytics, generating performance reports, and offering actionable insights for improvement.
● Conducting ad-hoc research on competitors and market conditions across different regions.
More About You
● Previous experience in a similar ecommerce role is essential and customer journey.
Previous experience managing a headless website.
● Demonstrated management experience.
● Strong analytical skills and proficiency in Excel, HTML, and JSON.
● Understanding of personalization tools.
● Passionate ambassador for the brand.
● Effective communicator and leader, with a team-player attitude.
● Always striving for self-improvement and departmental operation enhancement.
● Dynamic, adaptable, and computer-literate with troubleshooting abilities.
Why Join Us
● Flexible core hours to accommodate individual needs
Up to 40% discount
● Weekly sample giveaways