A dynamic, results-driven professional with a passion for digital marketing and a proven track record of driving commercial growth. You thrive in a fast-paced environment and are eager to make a tangible impact in the hair and beauty sector.
Responsibilities
* Develop and execute a comprehensive digital marketing strategy aligned with commercial goals.
* Manage and optimise all digital channels, including website, social media, and email marketing.
* Lead innovative digital campaigns to increase membership recruitment and retention.
* Identify and capitalise on new digital opportunities to drive revenue and membership growth.
* Collaborate with senior management to align digital initiatives with overall business objectives.
* Utilise advanced analytics tools to track performance and inform strategic decisions.
* Present comprehensive reports to senior management, demonstrating the commercial impact and ROI of digital initiatives.
* Stay at the forefront of digital marketing trends and technologies.
Qualifications
* Relevant qualification in Digital Marketing, Business, or related field; a master's degree is preferred.
* 4+ years of experience in digital marketing.
* Proven track record of driving commercial growth through digital channels.
* Expertise in SEO, SEM, social media marketing, and email marketing strategies.
* Strong analytical skills with experience in data-driven decision making.
* Excellent team management abilities.
* Outstanding communication and presentation skills, particularly in presenting complex ROI data to non-technical stakeholders.
* Proficiency in digital marketing tools (e.g., Google Analytics, AdWords, social media management platforms).
* Industry certifications (e.g., Google Analytics, HubSpot Inbound Marketing) are a plus.