Job Description
Senior Brand Manager, Hardys (EMEA)Uncork your career leading the Hardys portfolio across UK & EMEAMake an impact as part of the global brand teamEmployer of Choice | Weybridge | Hybrid working | Enjoy staff wine allowance!About usAccolade Wines is a global leader in the wine industry, committed to enriching everyday moments through our iconic brands. As an Employer of Choice, were passionate about creating a positive and rewarding workplace for our people.Our portfolio includes beloved brands such as Hardys, Grant Burge, St Hallett, Petaluma, Croser, Banrock Station, Mud House, Jam Shed, Tatachilla, Brookland Valley and many more.About the roleWe are now recruiting for a Senior Brand Manager - Hardys EMEA to join the Global Marketing team. This role is based in Weybridge, reporting to the Global Brand Director - Hardys, with dotted line reporting to the Europe Head of Brand to ensure strong and effective ways of working.Youll be have dual responsibility for the Hardys portfolio across UK & EMEA and Global; including the development, implementation and optimisation of customer & consumer strategy and plans including budgets, portfolio, campaign and project management.Key responsibilities include:Develop & launch strategic brand plans to drive growthChampion Hardys portfolio growth & lead innovation and advocate for resourcesExtract powerful consumer insights to fuel strategy with key market dataLeverage data for optimised marketing to build effective, results-driven plansProvide expert brand & market intelligence to inform decisionsManage & optimise agency performance to develop & deliver impactful campaignsAlign brand strategy with retail execution to drive sales through shopper marketingDeliver compelling stakeholder presentations to secure buy-in and actionLead product innovation & development to bring new ideas to marketMaximise marketing investment & ROI to drive profitabilityWhat youll bring:We are looking for a seasoned marketing professional with a proven track record in managing large brands and navigating complex challenges.The ideal candidate will have experience in FMCG or alcohol marketing, with a strong focus on delivering results and driving continuous improvement.
You will be adept at prioritising your workload, working across multiple countries and markets, managing substantial budgets, and managing cross functional stakeholder relationships.Youll also be able to demonstrate:Experience as a Senior Brand Manager with 8+ years of experience in FMCG/alcohol marketingProven success in managing large brands with complex challengesExperience working across multiple countries/marketsStrong track record of managing large A&P budgetsExpertise in measurement and evaluation to ensure strong ROIHighly accountable and results-driven mindsetExperience working in matrix cross-region/functional teamsAbility to uncover powerful consumer insights and guide communication strategyCollaborative style with well-developed communication, presentation, and influencing skillsPassion for wineWhat you can expect:Accolade Wines will provide the ideal climate and a hand-picked rewards package for you to make a difference in our growing global business.We also offer:Annual staff wine allowance and access to unique wine specialsFlexible working (Up to 2 days per week working from home)Paid Parental LeaveStart your weekend early with our Fast Friday finishes!Modern office located in WeybridgeGo Beyond Day - make a difference in your local communityAccess to an extensive online learning libraryPrivate Health Insurance Discounts & Annual Flu Vaccination ProgramEmployee Assistance Program & Various exclusive employee discountsWant to find out more? Watch us in action here: https:/.youtube.com/watch?v=gRtn17Hgz8MReady to uncork your potential? Apply today!At Accolade Wines we are dedicated to building a diverse, dynamic and inclusive culture.
Prospective candidates will be required to provide proof of legal work rights and undertake relevant pre-employment screening to verify eligibility and suitability.TPBN1_UKTJ