Job Description
Senior Digital Marketing Executive - Paid Media Focus\n\nLeeds (Hybrid: 3 days in-office / 2 remote)\n£30,000-£40,000 + Benefits\n\nAre you a performance-driven digital marketer who thrives on generating quality B2B leads through smart strategy, data-led decisions, and punchy campaigns?\n\nWe’re working with a fast-scaling, international tech business based in Leeds that’s making serious waves in the tech and SaaS space. With ambitious growth plans across the UK, US, and Canada, they’re looking for a Senior Digital Marketing Executive to lead their paid media efforts and play a pivotal role in driving global demand.\n\nWhy This Role?\n\nThis is your chance to own the paid search and digital advertising strategy for a well-established yet evolving tech company, where your input directly impacts the sales funnel. You’ll work with a £100k+ global monthly ad budget, shape multi-market PPC campaigns, and collaborate closely with commercial teams to ensure leads are high-intent and ready to convert.\n\nWhat You'll Be Doing:\n\n * \n\n Take the lead on paid search strategy across Google Ads, Microsoft Ads, and other platforms - UK, US, and Canada.\n\n * \n\n Manage campaigns for a suite of tech products, optimising for high-quality B2B lead gen.\n\n * \n\n Use CRO principles to develop and test high-converting landing pages.\n\n * \n\n Run regular A/B testing, bid strategy adjustments, and performance tuning to optimise ROI.\n\n * \n\n Deliver insightful reporting using GA4, Tag Manager, and attribution tools - tracking from click to conversion.\n\n * \n\n Liaise with sales and product teams to ensure messaging hits pain points and delivers value.\n\n * \n\n Constantly iterate using data and market insight to increase lead quality and reduce CAC.\n\nWhat You’ll Bring:\n\n * \n\n 3+ years’ hands-on experience managing paid media campaigns with monthly budgets of £20k+.\n\n * \n\n Proven ability to drive B2B leads in competitive sectors.\n\n * \n\n Deep understanding of PPC platforms (especially Google Ads), with strong knowledge of search, display, and remarketing strategies.\n\n * \n\n Experience using tools like SEMrush, Unbounce, GA4, Tag Manager, and marketing CRMs (e.g., HubSpot, Pardot, or Salesforce).\n\n * \n\n Data-led mindset with strong analysis and reporting skills.\n\n * \n\n A track record of optimising for conversions across multiple markets and products.\n\nYou’re Probably Someone Who:\n\n * \n\n Obsessively tracks campaign metrics and uses them to unlock better performance.\n\n * \n\n Enjoys collaborating across marketing, sales, and product teams to sharpen targeting.\n\n * \n\n Thrives in fast-paced, evolving environments where you can test, learn, and iterate quickly.\n\n * \n\n Loves solving complex puzzles - from attribution modeling to multi-region budget allocation.\n\n * \n\n Knows how to write ad copy that speaks to business pain points and drives action.\n\nWhat’s On Offer:\n\n * \n\n Salary of £30,000-£40,000 DOE\n\n * \n\n Hybrid working - 3 days onsite in modern Leeds HQ\n\n * \n\n Join a fast-growing tech business during a high-growth phase\n\n * \n\n Clear progression opportunities in a high-performing marketing team\n\n * \n\n PE-backed growth journey with lots of scope to make your mark\n\n * \n\n Full benefits package and a collaborative, ideas-first culture\n\nReady to take full ownership of paid media and help shape the digital direction of a tech brand on the rise?\n\nApply now or reach out to POST- Recruitment for a confidential chat