Leading retailer are seeking a PR and Marketing Manager to execute the marketing strategy and manage impactful campaigns that will elevate the brand, drive customer acquisition, and ultimately footfall, traffic, and sales.
Key Responsibilities:
1. Plan, execute, and evaluate engaging seasonal multi-channel campaigns and product launches.
2. Develop and manage the social media strategy to raise brand awareness, create a community, and drive social engagement through all social channels.
3. Enhance the brand's presence and awareness and drive customer acquisition across multiple channels, ensuring consistent messaging and visual identity.
4. Ensure multi-channel campaigns are consistent across all channels and in line with the overarching marketing calendar and activity plan (stores, social, influencers, PR, local & national advertising).
5. Develop and manage relationships with brand ambassadors.
6. Develop and manage local marketing initiatives and events to drive footfall.
7. Manage and execute the marketing plan for the new store opening programme.
8. Manage the media plan across TV, press, OOH.
9. Work with agencies to implement the PR plan and strategy.
10. Develop brand-right 3rd party partnerships to drive new customer acquisition.
You will ideally have a Marketing or Communications Degree and have experience within a retail environment.
There is excellent career progress and career growth. To hear more about this fabulous opportunity, send your CV.
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