Job Title - Senior Data Analyst
Location - London - 3 days per week in office
Salary - Up to £70k + Package
Permanent role
Forsyth Barnes is recruiting for a Senior Data Analyst on behalf of a dynamic, global digital-first organisation. This is an exciting opportunity to join a high-impact analytics team that drives data-led decision-making across marketing, commercial, product, and finance departments.
Key Responsibilities:
* Conduct in-depth analysis to address critical business challenges, identifying root causes and offering data-driven solutions.
* Collaborate with senior leadership, providing actionable insights that influence key strategic decisions.
* Develop and optimise segmentation models, customer lifetime value (CLV) models, and analyse customer subscription campaigns to improve retention, churn, and growth.
* Integrate data from online and offline channels to create a 360-degree view of customer behaviour and performance.
* Work closely with data scientists to support model development and predictive analytics.
* Lead the use of PowerBI for self-service reporting, delivering insights across acquisition marketing, customer cohort analysis, and retention strategies.
Key Requirements:
* Advanced data analysis expertise: Proven experience in applying analytical solutions to business challenges, including segmentation and customer lifetime value modelling.
* Stakeholder management: Strong ability to influence and collaborate with senior leaders across departments.
* Cross-functional collaboration: Experience working within diverse, cross-functional teams.
* Communication: Excellent verbal and written communication skills to present data insights to both technical and non-technical audiences.
Technical Requirements:
* Data visualisation: Expertise with PowerBI or similar tools to create interactive dashboards and reports.
* Programming: Proficiency in Python and/or R for statistical analysis, modelling, and automation.
* Databases: Strong experience with SQL for querying relational databases.
* Statistical knowledge: Solid understanding of statistical theory and methods to support advanced analytics and modelling efforts.
This is an excellent opportunity for a results-driven data professional who is passionate about utilising analytics to drive customer-focused strategies and business transformation.
If you're interested, please apply by emailing me with a copy of your most up to date CV and your current availability so I may consider you for the short listing process.
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