Who we are in a nutshell
Hi, we are FintechOS! We are the global leader in fintech enablement, with a mission to make fintech innovation available to every company. The FintechOS platform simplifies and accelerates the launching, servicing, and expansion of financial products and services, helping businesses recognize value up to ten times sooner than with other approaches: with FintechOS, banks, insurance providers, and other companies can get up and running with new financial solutions in as little as 12 weeks.
About the role
We are looking for an experienced product marketer to help expand FintechOS’ mission across verticals and use cases. You will lead product marketing for the banking practice at FintechOS, working with teams across marketing and sales to share insights, create alignment and ensure we sell the right product to the right audience. You will also work with Product to ensure our roadmap is aligned to our buyers’ evolving needs.
What you'll be doing:
* Build a deep understanding of our banking customers’ pains and needs, the market, vertical markets and the competition across banking in the regions in which FintechOS does business
* Lead interactions with analysts take part in briefings and inquiries
* Define highest-fit use cases for banking, target segments, ideal customer profiles, buyer personas, and value propositions and use them to build repeatable sales and marketing motions
* Validate hypotheses through customer interviews, data analysis, and testing
* Create Go-To-Market strategies and plans, working collaboratively with key stakeholders across the business (regional marketing directors, sales, pre-sales, professional services, product management)
* Develop effective materials and tools to support the sales process
* Manage and create content to support banking go-to-market plans and campaigns including whitepapers, presentations, guides, product videos, customer success stories, blog posts, e-books, infographics, webinars, data sheets, and more
* Identify banking industry trends, competitive activities, and market changes to provide input that helps improve the FintechOS platform and its positioning
* Work with sales and product management team to uncover new market segments, scenarios and use cases, define new offers and influence roadmap decisions
What you’ll have:
* 5+ years of relevant experience in B2B product marketing within the banking industry and/or vertical/solution marketing experience in platform products
* Relevant experience in positioning, messaging and marketing complex platform products
* You understand the technology landscape and can leverage market, customer and competitive insights to identify opportunities and solve problems.
* You can drive product launches and formulate B2B go-to-market strategies.
* You bring a strategic mindset and pragmatic attitude - the ability to translate ideas into action, and manage multiple projects and priorities concurrently, while demonstrating flexibility and creativity.
* You are a strong communicator, you have strong interpersonal skills to facilitate alignment between teams, and you are a team player.
Our culture
* We are a highly motivated bunch of people, taking on a huge technical challenge in one of the biggest industries in the world. We're fully aware that the impact of our work can be felt by hundreds of millions of people around the world.
* At FintechOS, we strive to be the place where a diverse mix of talented people want to come, stay, and do their best work. Our commitment to diversity and inclusion is reflected in our people, our partners, and our customers.
* We are fully focused on equality and believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the other wonderful characteristics that make us different.
Quick Facts
* We are a venture-backed business co-headquartered in New York and London
* We have a big list of international clients already under our belt, serving customers in North America and Europe.
* Our customers range from globally strategic companies like Groupe Société Générale, Admiral Group, and BPCE Oney, to game-changing players like Vibrant, eMag, and Howden
* Our partners include both niche consulting agencies and global consulting firms and systems integrators, including Deloitte, EY, and PWC.