Marketing Manager
Location: Southampton, Hybrid (Minimum 2 days/week in office)
Type: Full-time, Permanent
Salary: £35,000 - £40,000 + bonus
We have partnered with a dynamic and growing company providing innovative online solutions to help businesses elevate their digital presence. They specialise in serving the Attractions, Leisure, Health, Heritage, and Hospitality sectors, and we're seeking a passionate Marketing Manager to drive growth.
Key Responsibilities:
* Develop and execute a comprehensive marketing plan.
* Initiate and manage demand generation activities across digital, social media, advertising, PR, and in-person channels.
* Analyze target segments within the Leisure and Hospitality industries to develop high-return marketing strategies.
* Identify and attend key industry trade shows to maximize ROI.
* Manage partner relationships using CRM systems.
* Gain in-depth product knowledge to support sales conversion efforts.
* Monitor competitor activity and conduct market research to inform product development and maintain a competitive edge.
We are looking for a highly motivated individual who:
* Has 3+ years of experience in a B2B marketing role, ideally within SaaS, digital products, or the Attractions/Leisure sector.
* Possesses proven experience in lead generation, account-based marketing, digital marketing, and event marketing.
* Demonstrates strong analytical skills to evaluate campaign performance and market trends.
* Is confident in content creation, social media management, and PR strategy.
If you are a dynamic marketer looking for a challenging and rewarding opportunity to make a significant impact, we want to hear from you