PRODUCT MARKETING MANAGER - HEALTHCARE
LUTON - HYBRID WORKING
UPTO £65,000 + BONUS + COMPANY CAR/ALLOWANCE
THE OPPORTUNITY:
Get Recruited are recruiting on behalf of a well established manufacturing company who are looking for an experienced Product Marketing Manager to join their team.
As a Product Marketing Manager you will play a pivotal role in overseeing the entire product lifecycle. Your insights will directly shape the approach to targeting new customers, analysing competition, and forecasting future market needs.
This role requires experience in either Sales, Marketing or Product Management within the healthcare industry.
THE ROLE:
Manage and execute all processes related to the product lifecycle, from market research to competitor analysis, planning, positioning, and product launch.
Collaborate with the marketing team to analyse market insights and define product objectives that align with marketing and commercial goals.
Present presentations to Sales team to ensure they understand the products enabling them to sell well to customers.
Ensure the accurate translation of all product related materials and collaterals.
Create and manage key product documents, including business cases, launch plans, PDPs, and OEMs.
Provide in market engagement offering support to the commercial team through customer facing activities and internal/external training.
Manage portfolio plans, lifecycle activities, and roadmap communications to keep stakehol...