Want to work for a rapid-growth B2B business with offices in Manchester?
With excellent flexible working and a great suite of benefits?
Do you have financial services/payments experience?
As Marketing Executive you will be responsible for planning, developing, and deploying multi-channel marketing campaigns - utilising email, SMS, website, social, and direct mail communications to engage existing customers and prospects.
This role will directly contribute to the company's goals for new business acquisition, cross-selling, churn reduction and customer retention through targeted, timely, and relevant communications.
What you'll be doing
1. Campaign Execution: Collaborate with internal stakeholders to develop and implement marketing campaigns promoting Card Payment Services across multiple channels (email, SMS, website, direct mail, print, social). Campaigns will include new business to prospects, cross-sell to existing customers who take other services, and new product/proposition launches.
2. Audience Segmentation: Use customer data and insights to segment audiences and tailor communications and propositions to different customer profiles and needs, improving the effectiveness and relevance of the messaging.
3. Content Creation & Development: Support the creation of compelling content that highlights the...