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About Us
We’re not just your average health company; we’re aiming to revolutionise access to healthcare in the UK by offering innovative health and wellbeing solutions that are affordable, accessible, and effective. From preventive care to comprehensive medical support, we aim to empower individuals to take charge of their health, inspiring them to make the most of their wellbeing. Additionally, we’re the first health insurer in the UK to be awarded B-Corp status in recognition of our significant achievements in sustainability, alongside our ambitious environmental and social responsibility goals.
Job Title: Proposition Manager
We are seeking a Proposition Manager to shape and deliver compelling propositions for our target customer, intermediary, and dental audiences, aligned with the Healthplan and Denplan portfolio. This is a new role where you will play a pivotal part in aligning our product growth strategies with impactful messaging and positioning.
Key Responsibilities
1. Collaborate with Product to understand customer, member, and patient needs and preferences.
2. Develop and manage go-to-market proposition narratives, ensuring they effectively address audience needs through storytelling.
3. Create and embed a proposition narrative blueprint for each market-facing team to ensure alignment.
4. Monitor and analyze the performance of go-to-market propositions.
5. Educate front office teams on the importance of proposition definition and narrative.
6. Maintain and update the proposition narrative blueprint with ongoing data and insights.
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