Job Description
Influencer Marketing Manager - Beauty
London - Hybrid
Maternity Cover (9 to 12 month FTC)
This is an exciting opportunity for an established Influencer Marketing Manager to join a hugely successful beauty brand. Your role will be crucial in growing awareness for the brand and building relationships with their influencer and content creator network.
Responsibilities:
Paid Influencer and Content Creator Campaigns:
* Develop innovative influencer strategies to build awareness
* Responsible for the management and execution of the UK influencer and creator campaigns
* Grow their network of influencers
* Analyse and measure influencer marketing effectiveness
* Develop influencer selections and present for approval
* Write briefs for campaigns alongside creative and ecommerce teams
* Manage the influencer budget
Influencer Affiliates:
* Grow the affiliate influencer program
* Own the affiliate influencer marketing strategy
* Help identify appropriate talents
* Identify and capitalise on growth opportunities
* Develop strong relationships with influencer affiliates
* Write creative briefs and manage the process
* Manage program budgets and forecasts
Requirements:
* 2 years+ in an influencer marketing management role
* Proven ability to build, execute and scale influencer campaigns
* Expert in written and visual content with excellent proof-reading skills
* Passion for data and measurement, able to report and analyse
* Passionate about the beauty industry and diversity
* Black book of creators, influencers and agents is a bonus
Benefits:
* Hybrid / remote set up (one day a week in the office)
* Flexible working
* Generous product discount