We have a fantastic opportunity with our client based in Elstree, they are looking for a Part Time Marketing Manager to help create and drive all marketing activity.
This is a senior, pivotal stand-alone role that offers a fantastic opportunity to shape the future of the company’s marketing strategy. You will be responsible for creating compelling marketing content, copywriting being a big part of the role!
You will ideally live within a 10-mile radius of the Elstree office
What’s in it for you?
1. Salary: Up to £70k pro rata depending on experience
2. Hours: 22.5 hrs a week, 3 full days or shortened hours across the week
3. Benefits: 25 days annual leave plus 8 bank holidays (pro rata), Employee Referral scheme, NEST pension scheme, free on-site parking.
Key Responsibilities
4. Develop and execute the marketing strategy which supports current and future business plans
5. Conduct market research, identify target markets and execute strategies to reach potential audiences and deliver to their needs.
6. Create and deliver holistic social media campaigns which promote audience growth, engagement and pay per click campaign management.
7. Manage internal communications and cross functional collaboration.
8. Prepare marketing and sales collateral including brochures, direct emails, user guides, press releases and presentations in conjunction with a graphic designer.
9. Manage and plan budgets, resources and execute on all deliverables on time.
10. Analyse post campaign reports, report on KPIs and identify the effectiveness of strategies and campaigns and implement recommendations.
11. Gain media coverage with key industry titles.
12. Maintain the brand into all internal and external marketing communications.
13. Proactively manage key relationships with external suppliers and internal stakeholders, especially sales, to ensure the above is executed consistently across the business.
14. Work with the website designer to create engaging and informative content, reviewing and making small changes, when required
15. Develop a deep understanding of the market, products, services, end user behaviours and industry trends.
What the employer is looking for:
16. Minimum 5 years’ experience in a similar product marketing role.
17. Educated to degree level in marketing or business-related subject, e.g. CIM
18. Strong copywriting skills
19. Ability to understand the target market at a high level.
20. Proven experience working on online and offline marketing activities.
21. Outstanding written communication and verbal reasoning skills, with excellent English.
22. Excellent planning, documentation, presentation and organisational skills with meticulous approach and thorough attention to detail.
23. Strong commercial awareness and experience of managing budgets and proving ROI.
24. Social media profile management and audience growth.
25. Proven experience of pay per click campaign management.
26. A creative approach
27. Proven experience of building relationships with key industry publications to gain media coverage.
28. Computer and systems literate with good analytical/numerical skills.
29. Self-motivated and proactive attitude towards work.