Account Executive - Technology (Consumer & Corporate PR)
London, England, United Kingdom
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.
WHAT MAKES US BURSON
At Burson, you will have the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands. The experience of the 25+ Technology team enables us to deliver integrated communications, from corporate, B2B and consumer communications, to digital & social, influencers, analyst relations, content marketing and public affairs. We understand technology ecosystems, consumer and business audiences, and the power of the influencer.
Having a passion for technology is essential for this role as you will be working with several of the world’s leading technology brands. We believe that technology has the power to enhance human experience and performance as we enter a new era of intelligence. Whether it’s the latest enterprise software or the hottest consumer device, as we progress into a new era defined by the advancements in AI, it’s crucial we continue to tell human-first stories.
YOUR ROLE AS A BURSON PERSON
The team is looking to recruit an Account Executive to work with some of its leading global technology brands, across corporate, consumer and B2B audiences. The role will see you be a vital part of our client service team, developing foundational skills in communication, client service, and project management. You'll work closely with senior team members to support day-to-day activities, learn industry best practices, and contribute to successful client campaigns. Key responsibilities include:
* Assisting the team on day-to-day communication tasks, including media relations, digital content creation, and stakeholder engagement
* Researching and writing press releases, blogs and reports to a high standard in client format
* Helping to organise press briefings, conferences and similar events for clients
* Assisting with day-to-day media liaison, developing solid media relationships and managing media requests, product reviews and events/product launches
* Supporting on content creation; infographics and social media posts, demonstrating an understanding of the differences in style, tone and content
* Having a good understanding of the importance of client service; ensure you have mastered the basics: quality control, quality of writing, meeting deadlines, excellent project management
* Understanding your client’s world, their industry and their organisation
YOU’LL BRING ALONG WITH YOU
* A collaborative attitude to working as part of a dynamic team, proactively seeking guidance and support from senior colleagues
* Strong inter-personal communication skills, ensuring clear and concise interactions with team members and clients
* A fan of technology that enhances human progress, who is excited by its future within society and business
* Ideally, experience in the technology and/or adjacent sectors
* A media hound and storyteller who loves to craft compelling pitches and knows how to sell them to business, trade and national media
OUR LONDON OFFICE
Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s.
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At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.
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