About The Role
Due to internal promotion, we have an exciting opportunity for a B2B Marketing Manager to join our Savings & Retirement business on a fixed-term basis of 9 months.
Working closely with the Head of Marketing, this role will be responsible for driving and delivering a marketing and communications plan to promote our investment products to external audiences, including financial advisers and consumers.
You’ll play a lead role in creating compelling product stories and will oversee the central coordination of the production of investment materials, literature and communications, working collaboratively with our investment experts, proposition and sales teams, plus external partners.
You’ll also work collaboratively with colleagues to deliver creative and innovative marketing campaigns designed to engage and inspire our audiences, utilising all channels across the marketing mix.
You’ll ensure all planned activity remains within budget and aligns to plan, maximising commercial value.
Key Responsibilities
* Managing a team of 2-3 direct reports and providing leadership for co-ordinated BAU and planned campaign activities, in order to support the successful delivery of wider product and sales business objectives.
* Effectively managing key relationships with all relevant internal and external parties (including agencies, networks and media owners).
* Directing and developing the delivery of marketing communications, materials and content.
* Evaluating commercial and reputational value of marketing activity.
* Assessing current market trends, competitor and distributor behaviours and drivers within the market to determine campaign activity and messaging opportunities to develop competitive advantage.
* Ensuring full compliance with LV= policies and standards, and other regulatory and legislative requirements.
About you
Our ideal candidate will…
* Be a passionate, proactive marketer with experience in financial services.
* Be experienced in line management, with an ability to motivate and inspire others.
* Effectively identify, understand and interpret strategic and tactical marketing opportunities.
* Plan and project-manage effectively.
* Communicate and collaborate with different stakeholders and co-ordinate a wide range of tasks to deliver performance.
* Competently work with technical information, with a keen eye for detail.
* Be an excellent storyteller with strong copywriting skills.
About Us
At LV=, we want you to love what you do – that’s why we offer flexibility, and a competitive benefits package that rewards a job well done!
We offer hybrid working and can have some flexibility with location but there will be some travel required to our Bournemouth office.
* 30 days' holiday, with the option to buy up to 2 additional days.
* A competitive pension for which LV= Life and Pensions will double match the amount you pay, up to 14%.
* An annual bonus scheme based on company and personal performance.
* Single cover private medical insurance which you can upgrade to family cover.
* Cycle to work scheme.
* You’ll receive up to 20% discount on our life products for you and your immediate family.
Here at LV= Life and Pensions we always love to hear from great people, so don’t forget to follow us on Instagram, Twitter, LinkedIn and become a fan on Facebook. We’re also proud to say we’re an equal opportunity employer and value diversity and inclusivity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We’re also open to conversations about flexible working as part of your application - if it’s right for our customers, our business and for you then we’ll do everything we can to make it happen.
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