Description Position at GroupM Nexus P rogrammatic Director About Wavemaker We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you. Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by: deep knowledge we have of our clients’ business confidence to challenge what’s gone before the support to go further than we thought possible We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn JOB DESCRIPTION: This role will be part of our Nexus team that sit within Wavemaker Worldwide Activation About GroupM Nexus: GroupM Nexus UK is a community of more than 1,000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops teams from across the GroupM agencies. GroupM Nexus is designed to help accelerate our clients’ businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks. Agency Context: Our clients in Worldwide Activation are split into 4 specialist category hubs, this role will sit within the Entertainment category hub. The client for one of Wavemaker worldwide’s largest client, Sky ShowTime which operates across Europe. Client Context: Sky ShowTime is a joint venture between Sky and Peacock and has content similar to ParamountPlus across all across Europe. We operate across 3 main regions; NEU, Iberia and CEE and handle all digital awareness and performance activity in a variety of strategically-timed and always-on campaigns, working closely with our local market teams who handle offline and partner media. Role Context: The Programmatic Director provides day-to-day leadership to their direct team across both London and Poland, and the client. You will ensure on-going and timely optimization is delivered whilst constantly looking for opportunities to deliver and improve campaign performance. This role takes the lead on delivering programmatic excellence for our clients and spearheading innovation both from in-house managed campaigns and via partners and 3 rd parties Key Responsibilities: Campaign Management Oversee and ensure best-in-class campaign activation across relevant accounts, ensuring campaigns are operating at the highest standard and delivering highest quality output for our clients. Manage and develop a team of programmatic specialists across London and Poland. Identify data, technology and tools and media sources that can be used to power performance and negotiate and manage these partners to deliver success. Work with GroupM to drive through best practice from across the group into our programmatic o utputs Adapt and establish processes, templates etc for campaigns management, optimisation and reporting approach es for key trading tactics and optimisation logs. Escalation points for your direct team on activation issues and challenges and any conflict between best practice and client requirements and asks Be involved in tracking and technical elements of campaign delivery (including mobile campaigns and MMPs), owning project areas as appropriate Ensure flawless activation and own/manage topline QA processes Client and Partner Management Ultimate responsibility of client interaction and the success of the relationship, with a focus on nurturing key strategic relationship, and team operations/deliverables Agree and set business objectives for each campaign and review performance against these objectives Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives, KPIs and clients industry Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results. Develop strong relationships with media owners and other service providers to guide team in developing their understanding of the ecosystem. Drive understanding of the products and solutions that could be relevant for clients that have been developed within the group. People Management The ability to manage, motivate and train individuals, in line with business requirements, resource, and development needs Ensure individuals workloads are managed and prioritised in line with client needs and SLAs To have identified training requirements with Line Manager, and a formal plan for delivery over 12 months To be responsible for the team’s development (their 360’s, and task & objectives), and to be tied into their own objectives Highlight great teamwork, and client initiatives. Demonstrate examples of Programmatic best practice to the wider team, and contribute to department and wider agency PR and communications Operational Excellence The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs. Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes. Maintain standards and process throughout the end-to-end campaign lifecycle Develop productive relationships with key internal departments and help develop new revenue opportunities through matching client needs to resource and facilitate introductions. Understand and promote the function and value of the other departments within the Agency and its partners within the group Skills & Experience Passionate about programmatic activation and driving continued excellence. With proven experience in programmatic multi-channel campaign activation and management. Experience in developing and leading client relationships Exceptional people management skills, including support and development of junior team members Confidence in core trading platforms, in particular DV360, TTD and Amazon. An understanding of how Programmatic can integrate with other digital and offline channels Ability to translate technical and complex points to non-technical audiences and coach others to do the same. Ability to develop and execute comprehensive testing roadmaps in the Programmatic space – audience, media, creative Experience working on mobile-focussed campaigns including tracking via an MMP ABOUT YOU: 4-6 years’ experience in programmatic media with a good level of expertise across programmatic display Strong understanding of how display works within the performance and digital ecosystem. Experience of setting up a programmatic buying unit. Working knowledge of best practices within display. Strategic understanding of how performance media can be leveraged to drive business growth H ands-on experience in planning, buying and optimising across all channels is useful. Ability to set appropriate performance centric KPIs and evaluate activity against these and understand the role of secondary KPIs and how they support media activation. Working knowledge of key tracking solutions. Proven people management and leadership qualities. Ability to manage upwards as well as downwards. Possesses initiative and demonstrates resourcefulness. All academic backgrounds will be considered – qualifications in maths, data, media of interest. Professional digital media/advertising qualifications will be of an advantage. Excellent organisational and communication skills. LI-Promoted