Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behaviour. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.
At Circana, we are fuelled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com.
What will you be doing?
The CPG department works with nationally recognised FMCG suppliers with household brand clients, providing solutions to business challenges based upon our data. The team is responsible for client retention, contract renewal, and revenue growth through products and services which meet the business needs of clients. The overall aim is to boost our client’s market or category understanding whilst building brand equity.
This is an exciting opportunity to join our Client Development team within the CPG division of Circana and continue the fantastic growth that Circana has enjoyed in this important area over the past few years.
Business Development Manager Role:
The Business Development Manager role demands a strong commercial approach. You will work with an account base of Circana’s mid-tier clients that consist of well-known household brands and private label manufacturers. Your key focus will be to retain and grow your clients through strong relationships and the realization of Circana’s strategy.
Main Responsibilities:
* Profitable Revenue Growth: Ensure the retention of your existing client base whilst developing profitable and sustainable new revenue streams within accounts. The role will be supported by an Insight Manager who will help provide valuable information that will give our clients a compelling reason to engage.
* Consultative Selling: Opportunity identification and conversion based on consultative selling - this is not cold calling. This role is about building relationships and helping businesses maximize their growth opportunities.
* Client Engagement: Engage with customer contacts to strengthen working relationships. Create a strong base of client contacts, identifying additional stakeholders/decision makers to enable up-selling of Circana solutions.
* Facilitation: Oversee the accurate and timely provision of solutions to your clients with the help of support functions within the Client Development team and the wider Circana organization.
* Administration: Effective, timely, and accurate financial administration including maintenance of opportunities, keeping a sales pipeline up-to-date, creation of client P&L’s, renewing client contracts, forecasting, and fulfilling internal reporting as required.
* Data & Insights: Understand clients’ objectives to build trust through your knowledge and opinions of their own and industry issues.
Skills and Experience:
* Initiative and drive, with a focus on engaging with clients every day.
* Demonstrated commercial acumen with proven experience in a client-facing role.
* Excellent planning and organization skills.
* Highly self-motivated and assured at presenting to all levels.
* Strong relationship builder, both internal and external.
* Understanding of a ‘consultative selling approach’ with proven questioning and listening skills.
* Confident working with data with a good working knowledge of Excel and PowerPoint.
* A working knowledge of Market tracking and Insights within FMCG would be beneficial.
* Experience working in a sales or account management role.
* Shared behaviours that align with our organization’s values: Stay Curious, Seek Clarity, Own the Outcome, Center on the Client, Be a Challenger, Champion Inclusivity, Commit to each other.
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