Walker and Sloan are working with a well known digital marketing agency in Birmingham, as they are keen to bring on board a Digital Account Director to the team on a full time basis.
The Role
1. Form an integral part of the digital department leading on digital campaigns and cultivating relationships to ensure they are growing and profitable.
2. Oversee campaigns across Paid Social, Display and PPC.
3. Implement and optimise digital campaigns where necessary, suggesting ways to improve efficiencies for clients.
4. Keep up to date with new media opportunities across digital channels.
5. Effectively manage and nurture client teams to deliver exceptional levels of service.
6. Oversee the strategic planning and buying of digital media, presenting, and selling plans to clients and agencies.
7. Identify and convert new business opportunities for both existing and future clients.
8. Work closely with account management team to deliver campaigns that reach clients target audience and objectives in a timely fashion.
9. Develop strong relationships with media owners ensuring buying efficiencies across the agency and value for money on behalf of clients
10. Maintain a detailed awareness of relevant media research and market trends for client accounts and developments in the wider digital advertising and communications industry.
11. Deliver end-to-end digital campaigns from client briefi...