Job Title: Paid Ads Manager
Location: Edinburgh Salary: £35,000 - £48,000 per annum, dependent on experienceEmployment Type: Full-time
PLEASE ONLY APPLY IF YOU LIVE WITHIN A REASONABLE COMMUTE TO EDINBURGH AS THIS ROLE IS HYBRID.
be:technology are partnered with an industry leader in their search for a Paid Ads Manager based in Edinburgh.
Role Overview:We are looking for a skilled Paid Ads Manager to lead our advertising strategy and manage a growing team in our Edinburgh office. This role requires someone who thrives in a fast-paced environment, has a knack for data-driven decisions, and a deep understanding of paid media. The ideal candidate will bring at least 4 years of paid ads experience and be comfortable with the ins and outs of platforms like Google Ads, Bing Ads, and LinkedIn, along with a strong foundation in B2B advertising.
Key Responsibilities:
1. Lead and develop a high-performing paid media team to achieve ambitious KPIs and growth targets.
2. Design, implement, and manage paid advertising campaigns on Google Ads, Bing Ads, and LinkedIn tailored for B2B audiences.
3. Develop a data-driven approach to continuously optimize ad performance, maximize ROI, and reduce CPA.
4. Collaborate closely with cross-functional teams, such as content and design, to develop high-quality, effective ...