Smarter Shows is a division of Informa Markets – Engineering, with a regional head office in Brighton, UK. The Smarter Shows portfolio includes a number of market-leading advanced manufacturing expo events with affiliated free-to-attend conferences, located primarily in North America and Germany.
Reporting to the Managing Director, you will be responsible for the formation and delivery of all live conference content and supporting digital content for our brands throughout the year – currently 10 brands held over 6 distinct events in the United States, Germany, and an upcoming launch in Mexico for 2025.
You will lead a small team of 2 conference producers and run a limited number of your own conference campaigns (1-2). Through leading by example and ensuring your team's commitment to an objective, research-based and systematic approach, you will deliver compelling and engaging content for our range of event communities globally.
You will work in close collaboration with a wide range of internal and external stakeholders, especially with the Event Directors and Marketing team to ensure timely delivery of our agendas and related supporting documents in support of the attendee marketing campaigns and overall success of the events.
This role would suit an experienced senior conference producer preferably with some management experience, looking to step up into a leadership role with huge potential to influence the direction, development and growth of a portfolio of events globally.
Key Responsibilities
* Managing the Conference Production team to ensure key production milestones are met to a timely high standard in accordance with set speaker quality / quantity KPIs.
* Creation of content for your own personal conference campaigns via a research-led conference production process including writing agendas, securing speakers, speaker liaison and communication, and onsite delivery.
* Conducting regular 1to1 meetings with the team to ensure campaigns are on track, to help tackle obstacles and to review work at key times to ensure relevance and quality.
* Ensuring team members meet the agreed digital content requirements for each campaign, typically including an industry-based webinar or webinars, blog posts, and speaker interviews in support of community engagement, the marketing campaigns, and the live events.
* Ensuring the delivery of set documents to key event stakeholders as part of the overall conference production schedule including the content marketing plan and post-show conference analysis.
* Cross-functional collaboration with sales and marketing on sponsorship and marketing deliverables.
* Liaison with the Operations team regarding the onsite requirements for conference delivery.
* Upkeep and monitoring of key systems and infrastructure in support of the delivery of the conference campaigns.
* Support in team member’s preparation for onsite delivery; ensuring that checklists are created and followed.
* Contributing to the Campaign Brief process that sets out the strategic objectives for each event.
* Collaboration with other heads of department on strategic initiatives and process improvements.
Qualifications
* A minimum of 4+ years’ successful experience producing conference/event content.
* Management / supervisory experience of 1+ years is preferable.
* Outstanding academic record – minimum 2:1 honours degree in economics, business studies, humanities, journalism, marketing or similar.
* Proven analytical ability - you excel at making sense of different types of information.
* Excellent written and verbal communication skills.
* You are results driven, resourceful in finding solutions, and adaptive to a change in plans.
* The ability to work independently and to communicate well with a wide range of people.
* Demonstrable experience of successfully dealing with clients and sponsors is desirable.
* You have an efficient, meticulous, and detail-oriented work ethic.
* You must be able to work flexible hours and travel internationally.
* Knowledge of using data analytics tools such as Excel, Microsoft BI, or similar is a bonus.
Additional Information
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us:
* Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive.
* Great community: a welcoming culture with in-person and online social events.
* Broader impact: take up to four days per year to volunteer, with charity match funding available.
* Career opportunity: the opportunity to develop your career with bespoke training and learning.
* Time out: 25 days annual leave, plus a birthday leave day.
* A flexible range of personal benefits to choose from.
* A ShareMatch scheme that allows you to become an Informa shareholder.
* Strong wellbeing support through EAP assistance and mental health first aiders.
* Recognition for great work, with global awards and kudos programmes.
* As an international company, the chance to collaborate with teams around the world.
We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed.
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