About the Ulike
http://ulike.com
Ulike Group is a leading international brand in the at-home high-end beauty device sector, offering consumers a safe, effective and convenient self-care experience that replicates the beauty salon at home. Founded in 2013. We have been at the forefront of technology innovation for over a decade.
Company: Ulike UK
Location: London (Remote at the moment)
Reporting to: Marketing Director
Start Date: Immediate
Responsibilities:
* Develop and implement social media strategies to enhance brand visibility and engagement across all platforms.
* Plan, create, and manage high-quality content tailored to target audiences, ensuring alignment with the company’s brand identity.
* Oversee the day-to-day operations of social media accounts, including scheduling, posting, and monitoring interactions.
* Build and maintain strong, long-lasting relationships with influencers, collaborators, and other stakeholders.
* Analyze performance metrics to inform strategy improvements, reporting key insights to the marketing team.
* Identify and capitalize on emerging trends and new platforms to strengthen the company’s digital presence.
* Collaborate with marketing, sales, and creative teams to design integrated campaigns.
* Manage social media budgets and campaigns to maximize ROI.
* Monitor competitor activity to maintain a competitive edge in the digital space.
* Support in content localization and cultural tailoring for diverse audiences, with a focus on UK and Mandarin-speaking markets.
Requirements:
* Proven experience in managing social media platforms and campaigns for consumer-focused brands.
* Strong understanding of digital marketing trends, analytics tools, and content strategy best practices.
* Experience working in retail, e-commerce, or related industries preferred.
* Exceptional communication and storytelling skills, with the ability to craft compelling narratives.
* Proficiency in social media platforms such as Instagram, Facebook, TikTok, LinkedIn, and emerging channels.
* Mandarin speaking is preferred but not essential.
* Experience with paid social media advertising and influencer marketing strategies.
* Creative mindset with the ability to adapt to evolving audience needs and preferences.
* Ability to manage multiple projects and deadlines in a fast-paced environment.
What We Offer:
Dynamic and creative work within an international high-tech group.
Opportunities for professional growth and innovation.
Competitive salary with a performance-based bonus.
Flexible working arrangements and potential for expanding career development.