Role: Digital Marketing Specialist
Location: London, can be remote (must be UK based)
Salary: Up to £35,000
The Company: Caroo has partnered with a growing company based in London, providing insights and strategic guidance and solutions to businesses.
The Role: This is a great opportunity for an experienced Digital Marketing Specialist or a Paid Media Exec looking to progress in their career and take ownership of the process, putting creative ideas forward and being rewarded for your work. Being a creative person will be a huge benefit for this role.
Responsibilities:
1. Develop and execute comprehensive digital marketing strategies to promote Beecham Research's reports, services, and expertise in the IoT technology space.
2. Manage all aspects of digital marketing campaigns, including content creation, distribution, and performance tracking across various online channels (e.g., website, social media, email, SEO, PPC).
3. Collaborate with the team to identify target audience segments, key messaging, and campaign objectives aligned with business and specific project goals.
4. Maintain and optimise website content and visibility.
5. Monitor and analyse key performance metrics, including website traffic, engagement, lead generation, and conversion rates, to measure the effectiveness of digital marketing initiatives and identify areas for improvement.
6. Stay abreast of industry trends, market developments, and emerging technologies in the IoT space to inform marketing strategies and maintain a competitive advantage.
7. Collaborate with the team to align marketing efforts with lead generation and customer acquisition objectives for Beecham Research and our clients.
8. Cultivate relationships with media outlets and strategic partners to expand Beecham Research's reach and visibility within the IoT ecosystem.
Requirements:
* SEO
* Google Analytics
* Copywriting
* Email marketing
Benefits:
* 22 days Holiday
* Flexible working hours
* Remote working
* Team Socials
Apply on Digital Marketing Specialist
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