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Sector: Marketing, Advertising and PR
Role: Director
Contract Type: Permanent
Hours: Full Time
About the Role:
The role sits within the WEM (Western Europe Market) Philips team and involves working closely with our 17 countries to enable the next phase of business and digital transformation for Philips. You will work and report into the Executive Director and collaborate with the integrated Philips WEM team to ensure the client business objectives are met.
The Director is responsible for supporting our Western Europe Market (WEM) team across Personal Health for Philips. You will be responsible for delivering the end-to-end plan for the Oral Health Care Category for Philips. Philips operates with an integrated Omnicom agency model; this role is responsible for bringing together disciplines to deliver an integrated strategy for Philips across Media, PR and Influencers across the full funnel.
You will lead the planning integration of a team of disciplines across strategy, media, digital, PR, IM and measurement. This role is key to connecting teams and driving collaboration to have a seamless plan which the 17 markets can then deploy.
The ideal candidate will be a proactive problem-solver with a proven background in performance media to deliver the best service for Philips.
Specific areas of responsibilities involve:
* Key stakeholder management across Philips WEM team
* Direct management of 2 x Directors
* Delivery of integrated annual plan for Philips Male Grooming and Beauty categories
* Defining the key priorities and workstreams for Philips at a WEM Category level, and collaborating with the countries to translate and deploy
* Driving collaboration between the different OMC teams and agencies for Philips to deliver against client objectives
* Connection and collaboration across the local countries
Skills and experience requirements:
* Demonstrable experience of media planning, ideally with a deep knowledge of cross-discipline planning including PR and/or Influencer marketing
* Ability to manage the end-to-end planning process from briefing through to activation
* Able to translate trends and consumer insights into strategic planning decisions
* You will help the client shape their measurement agenda supporting Philips in connecting KPIs to business outcomes
* Familiar with MMM and Brand Equity tracking and able to use outputs to inform planning decisions
* You will understand the role of different channels across the full-funnel and how to lead teams to deliver an integrated plan
* You will be the guardian of the Male Grooming and Beauty categories, ensuring all local market plans align with the overall strategy and guidelines for activation and are consistent with the WEM brand strategy
* Proven ability to independently manage multiple departments and stakeholders in a fast-paced environment
* Knowledge of agency ecosystem
* Outstanding verbal and written communication skills
* Excellent organizational and leadership skills
* Strong attention to detail
* Demonstrated ability to work in a collaborative environment, manage and influence key stakeholders including executive team members to ensure successful project deployment and delivery
* You will be expected to have international experience, having a good degree of familiarity with local market nuances and vendors
* You will be very comfortable managing relationships with clients and colleagues, and will have experience managing a team of specialists, working with them to ensure efficiency of output and quality of work
* You will ensure the relevant team members across your team are engaged and delivering the highest possible quality of work
About the Agency:
At OMD EMEA, we strive to deliver on our promise of 'better decisions, faster' for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world's largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognize the needs of our clients and to identify aspirations of our talent.
Learn Fast, Act Fast. To help navigate the road to a 'new normal', learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.
Our working pattern for colleagues is to be present in the office three days a week at our offices in London with the other days available to work remotely. Let us know if you have any questions about our working pattern as part of your application and interview process.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents, and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented. #J-18808-Ljbffr