Package: £30,000 - £40,000, plus competitive bonus and excellent benefits package with hybrid working My client based in St Albans is a well-established independent firm of Financial Advisers, who have built a lasting reputation for providing the highest levels of non-jargon-based advice on Pensions, Investments, Retirement Planning, Tax Planning, IHT, Trusts, Mortgages, and Protections to clients across Hertfordshire. Having worked closely with this firm for over 6 years, we have seen them grow organically and have placed a number of people with them, who have thrived under their support and management. As they continue to grow, they are seeking a proactive Marketing & Lead Generation Specialist to enhance their client outreach and drive business growth. Key Responsibilities: Lead Generation: Develop and execute lead generation strategies to attract potential clients. Manage and optimise digital campaigns (Google Ads, LinkedIn, Facebook, etc.). Identify new opportunities through research, industry events, and partnerships. Content & Digital Marketing: Create and manage engaging content for the website, blog, social media, and newsletters. Collaborate with financial advisers to produce educational and promotional materials. Oversee SEO and website performance to improve visibility and engagement. CRM & Database Management: Maintain and update the CRM system with accurate client information. Segment and nurture leads through automated email campaigns and follow-ups. Analytics & Reporting: Track and analyse campaign performance, providing insights and recommendations. Present regular reports on lead generation and marketing ROI. Qualifications & Experience: Experience in marketing, lead generation, or business development (ideally within financial services or a regulated industry). Proficiency in digital marketing tools (HubSpot, Mailchimp, Google Analytics, etc.). Strong writing and communication skills. Ability to work independently and collaboratively within a team. What We Offer: Competitive salary and performance-based incentives. Professional development opportunities. Supportive and inclusive team environment. Flexible working options/Part Time Option If this Marketing & Lead Generation Specialist role sounds of interest or any other roles, or you would like to discuss other opportunities that I am current working on, then please get in touch. For more details, please contact Sam Negbenebor at Financial Divisions.