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Client:
PDSA
Location:
Telford, United Kingdom
Job Category:
Other
EU work permit required:
Yes
Job Reference:
67f26fb8f5e6
Job Views:
3
Posted:
13.04.2025
Expiry Date:
28.05.2025
Job Description:
Join us to help keep even more people and pets together when times are tough. For over a century, PDSA have provided vital veterinary care for the pets of people in financial hardship.
We’re now on a journey to expand our reach to support even more people and their beloved pets. To achieve this ambitious goal, we need passionate and driven individuals who are ready to embrace change and help shape a future-focused PDSA. Together, we'll build a stronger organisation to ensure our services help those who need us most for the next hundred years.
If you're ready to make a real difference and be part of a team that's creating positive change, we want you to join us. Let's build a brighter future for pets and their owners, together.
As Digital Channel Marketing Executive you will:
1. Campaign Execution – Implement and manage digital marketing campaigns across owned (website, SEO, DotDigital) and paid channels in line with performance objectives.
2. Content Creation & Publishing – Create, schedule, and publish engaging content tailored for each digital platform, ensuring brand consistency and audience relevance.
3. Performance Tracking & Reporting – Monitor campaign metrics and compile performance reports, offering insights that drive optimisation and data-informed decision-making.
4. Cross-Functional Collaboration – Work closely with the Digital Performance Manager, CRM, and wider marketing teams, as well as agency partners, to align campaign strategies.
5. Audience Engagement & Optimisation – Use data-driven insights to tailor campaigns for key segments, improving reach, engagement, and return on investment.
6. Innovation & Compliance – Contribute creative ideas for improving campaign performance and ensure all digital marketing complies with data protection regulations and PDSA policies.
We’re seeking someone with:
1. Digital Marketing Experience – Demonstrable experience delivering and managing digital marketing campaigns in a similar role.
2. Platform Proficiency – Skilled in using digital tools such as email marketing platforms, website CMS, and Google Analytics for campaign execution and analysis.
3. Campaign Coordination – Proven ability to coordinate and execute multi-channel campaigns, working effectively with both internal teams and external partners.
4. Analytical & Reporting Skills – Ability to interpret performance data and use insights to enhance digital strategies and optimise marketing efforts.
5. Communication Skills – Strong written and verbal communication abilities, with a flair for creating engaging, platform-specific content.
6. CRM & Fundraising Insight (Desirable) – Experience with CRM systems, data analytics tools, and an understanding of donor engagement and fundraising strategies.
Why Join Us?
At PDSA, we care for both pets and people. As part of our team, you will enjoy a supportive, flexible working environment, along with a range of great benefits designed to make you feel valued:
* Remote and flexible working options to suit your lifestyle.
* 25 days holiday (excluding Bank Holidays), with the option to buy or sell up to 5 additional days per year.
* An additional Wellbeing Day, so you can recharge whenever you need it.
* Generous pension schemes, starting at 5% contributions and increasing up to 10%.
* Life Assurance policy (4x annual salary) to give you peace of mind.
* Employee Assistance Program and Online Wellbeing Centre available 24/7 for confidential support.
* Retail and Holiday Discounts via our fetch platform, giving you access to a wide range of deals.
PDSA is committed to embedding a culture of diversity and inclusion within our teams that reflect the communities we serve. We aim to create a working environment in which all individuals can make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We offer a range of family friendly, inclusive employment policies and opportunities for flexible working arrangements to support team members from different backgrounds.
If you have any questions or concerns regarding accessibility, please contact us and we will be happy to discuss via email or telephone reasonable adjustments that you may require throughout the recruitment process.
We are committed to safeguarding and promoting the welfare of children, adults at risk and all our colleagues and expect everyone who works for us to also share this commitment and to treat people with courtesy and respect.
To support this commitment, our recruitment & selection processes are robust and rigorous. All appointments will be subject to satisfactory references and appropriate background checks.
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