Digital Marketing Executive
Telford – (1 day work from home hybrid available)
Permanent
£28,000 - £32,000 per annum
Monday to Friday – 8.45am – 4.45pm
This is an excellent opportunity to join an already successful and rapidly expanding business based in Telford. Working in a really exciting sector where there is so much freedom for creativity, they are looking for an experienced Digital Marketing Executive to join the team on a permanent basis. Working as part of a large marketing team, you will be responsible for managing PPC and SEO strategies, with a huge product portfolio to work on.
Duties include but are not limited to:
* PPC Campaign Management
* Plan, execute, and optimise PPC campaigns across Google Ads, Bing Ads, and paid social.
* Conduct in-depth keyword research, audience segmentation, and ad copy testing.
* Monitor campaign budgets and A/B testing.
* Analyse PPC performance metrics and generate reports.
* Implement remarketing and audience targeting strategies.
* Collaborate with the design team to create compelling ad creatives.
* Stay updated with Google Ads updates and industry trends.
* SEO Strategy & Implementation
* Assist in the creation and execution of a comprehensive SEO strategy.
* Conduct detailed keyword research for content optimisation.
* Collaborate with content creators for SEO-friendly content.
* Perform regular site audits to resolve technical issues.
* Implement link-building strategies to improve domain authority.
* Analyse SEO performance using various tools.
* Monitor competitor SEO strategies.
* Optimise product and category pages for visibility.
Skills and Experience
* Minimum of 3 years of SEO/PPC experience.
* Strong understanding of technical SEO.
* Proficient in Google Analytics, Google Search Console & SEMrush.
* Expertise in optimising content for search engines.
* Experience in executing effective link-building campaigns.
* Familiarity with e-commerce platforms.
* Basic understanding of HTML and CSS.
* Up to date knowledge of SEO trends and best practices.
* Strong communication skills.
* Ability to manage multiple projects in a fast-paced environment.
The application process:
We are committed to providing a barrier-free recruitment process. If you require any reasonable accessibility adjustments, please inform us at the earliest opportunity.
We will consider your details and advise you if we're able to progress with your application within 72 working hours. If you do not hear from us within this time, your details won’t be retained. Please continue to respond to future roles we advertise. Best wishes with your job search.
About Us
Prince Personnel are an employment agency working on behalf of our client. We focus on jobs in Shropshire, Staffordshire, and North Wales, specialising in commercial, accounts, finance, and technical recruitment.
Reference: DE26492
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