Job Description
Job Title: Data Strategy Manager (18-24 -Month FTC)
Salary : £65,000 - £70,000
Location : New Bond Street (Hybrid: In-office twice a week)
About the Role
The company are seeking a skilled Data Strategy Manager to join the EMEA Central team, focusing on insight and customer experience. You'll play a pivotal role in managing customer data infrastructure, optimising data processes, and driving actionable insights for marketing and CRM functions.
Key Responsibilities :
* Oversee the migration of the Customer Data Platform (CDP) to Zeta, including data auditing, testing, and process enhancement.
* Manage customer data for CRM campaigns, ensuring accuracy, quality control, and troubleshooting issues.
* Define and monitor KPIs for data quality, insights, and reporting while maintaining robust data governance frameworks.
* Provide CRM reporting with a focus on customer acquisition and retention strategies.
* Collaborate with key stakeholders in Marketing, the CMO, and the Senior Data Strategy Manager to optimize data utilization.
* Maintain and improve the internal "data dictionary" and address queries related to the data landscape.
About You
An experienced professional with a strong background in data strategy and CRM, particularly with Customer Data Platforms (CDPs). You will have:
* Proven experience with CRM data management, including validation, quality assurance, and governance.
* Expertise in SQL for querying databases, building tables, and conducting user testing.
* A solid understanding of data architecture, feeds, and the marketing data ecosystem.
* Strong stakeholder engagement skills with the ability to present insights effectively.
* Proficiency in Excel and PowerPoint for reporting and presentation.
Desirable Skills :
* Experience with Python, cloud platforms, or tools like Dataiku.
* Knowledge of machine learning or AI applications in data strategy.
* Previous experience managing CDP migrations is highly advantageous.
THE BENEFITS
The successful candidate will receive a salary of up to £70,000, plus an array of additional benefits.
HOW TO APPLY
Please register your interest by sending your CV to Cameron Macdonald via the apply link below.
Desired Skills and Experience
data governance, CRM, SQL, CDP, customer data platform, segmentation