Product Manager / Marketer
West Birmingham (Onsite)
£40,000 - £43,000 (+ Bonus + Company Car)
A leading specialist in medical mobility equipment are currently looking for a hands-on product specialist to join their team. You’ll introduce best in class products into the UK & Eire market, conduct benchmarking and set market pricing, develop sales, marketing, and training tools to assist the implementation of products to both internal and external customers.
Presenting product launches is a key part of this role, the right candidate must be willing to travel regularly, and must be comfortable presenting to large audiences at national and international events. Must have expereince with physical products (not SaaS).
Responsibilities:
* Total ownership of the new product introduction process, and product lifecycle from launch to discontinuation
* Developing marketing proposals for new products i.e. copy writing, brochures, posters, social media, digital content, sale support tools
* Conducting market and competitor analysis and setting end product and spares market pricing
* Input into commercial strategies via new product commercial kick off meetings
* Delivering product sales & technical training for new products to both internal and external customers
* Support the marketing team with organisation, strategy, and follow-up for events
* Attend and support the set up and delivery of all UK marketing events including: One off trade and end user exhibitions (PMG, Naidex, ESS), one off product launch events & annual NHS product awareness days
Requirements:
* Experience of technical B2B product marketing or sales
* Excellent communication skills both written & verbal
* Proficient with Microsoft Package and Adobe Creative Cloud
* Must have excellent & confident presentation skills
* Technical aptitude, curiosity around products and how they work
* Ability to learn quickly and understand technical products
* Ability to take complex terminology and translate into easily accessible language
* Must be willing to travel (must hold a valid UK driver’s license)
The ideal candidate will have a desire to learn and take full ownership of the product portfolio, this role will suit someone curious and ambitious with an interest in the medical sector.
If this sounds like you please apply to discuss further.
(Unable to provide sponsorship at this time, please only apply if you already have the right to work in the UK)