CRM Manager - Retail (East Anglia) Help Shape the Future of Retail | £Competitive About My Client My client is an ambitious and rapidly growing specialist retailer with big dreams. Currently turning over £25M annually, they’re on an exciting journey to become the UK's leading retailer in their field. With over a decade of expertise and a nationwide presence, they’re investing heavily in transformation and growth. Their customers trust them as experts, and they’re now revolutionising their digital presence to match the outstanding experience provided by their in-store specialists. This is your chance to join a business that’s serious about growth, backed by leadership with a proven track record of scaling retail brands. The Role They’re seeking an experienced CRM Manager to unlock the full potential of their customer data and drive their digital transformation. This is a greenfield opportunity to build and execute their CRM strategy from the ground up, working with cutting-edge tools and a substantial marketing budget. Key Responsibilities Develop and implement comprehensive CRM strategies to enhance customer engagement and lifetime value Design and maintain their customer data architecture Lead the analysis of customer behaviour to inform targeted marketing strategies Define and execute personalised communication campaigns Drive measurable improvements in customer engagement and sales Collaborate with Marketing and Sales teams to align CRM initiatives with business objectives What You'll Bring Proven track record of CRM management experience, ideally in retail Strong expertise in data architecture and customer analytics Proven ability to translate data insights into actionable strategies Experience with CRM platforms and marketing automation tools Strategic thinking combined with hands-on execution capabilities Excellence in stakeholder communication and cross-team collaboration What They Offer Competitive salary Simply Health cashback scheme Enhanced annual leave (22 days bank holidays) Flexible working hours (8-hour day between 8:00-18:00) Investment in your development and training Regular funded social events Pension scheme Values Champion scheme Being part of an ambitious growth story Location Based at their head office near Norwich, Norfolk (on-site role) Join my client in revolutionising how people shop. They’re not just selling products – they’re delivering expertise and quality to homes across the UK.