An opportunity to join an exciting, well-funded and fast-growing creator economy business.
Electrify Video Partners is a dynamic new digital media company that invests in and scales established creator businesses. Our mission is to turn creators into global media companies by building teams, scaling the production and distribution of their content and introducing new revenue streams across platforms. We acquire between 50% and 100% of creator businesses with an established YouTube presence. We've already invested in leading creator brands such as Veritasium and fern and we’re just getting started.
We are building a decentralized global team to power our business and are looking for A-players who share our vision and values and want to play a part in driving the business forward on its exciting journey. Come and build the future of media with Electrify!
About the role
Electrify is looking for a passionate and target focussed executive to source and close brand sponsorship and integration partnerships for our leading YouTube channels. The role is client-facing and focused on creating new business opportunities and developing relationships with media spend budget holders.
Candidates will have previous experience working within branded content for social media or influencer marketing, with the ability to find and develop strong agency and brand contacts.
Key Responsibilities
* Build and develop a pipeline of potential partners and clients, with the aim of securing brand sponsorship spend
* Source new business opportunities, bringing in a defined number of new prospects and clients each month
* Work closely with creators in our portfolio to understand their content, audiences, and commercial potential—ensuring all brand integrations are both authentic and effective.
* Develop pitches for the full range of opportunities that Electrify’s content channels can offer clients
* Identify and prioritise potential clients; including agency teams, brands direct and vertical focussed outreach
* Work closely with the senior management team to identify and maximize revenue opportunities across the portfolio to meet and exceed targets
* End to end management of the sales process, agency/client relationship and Creator coordination and alignment
* Respond to briefs effectively and in a timely way, ensuring all client needs are met
* Regularly report back on results, performance and conversion of campaigns and creating case studies
Skills and experience
We’re looking for someone who is:
* Passionate about the Creator Economy and the educational YouTube space
* Familiar with how YouTube operates and understands how to maximize revenue opportunities with partners, while ensuring all platform guidelines are followed
* A self-motivated individual who thrives both independently and as part of a team, with a strong desire to grow and develop
* Highly organized, with excellent time management skills, attention to detail, and the ability to juggle multiple tasks and meet tight deadlines
* An excellent communicator, both written and verbal, in English
* Familiarity with influencer marketing platforms and measurement tools (e.g., CreatorIQ, Tubular, or similar)
* Experience negotiating brand sponsorship influencer marketing deals
Highly desirable:
* You have an existing network of media agency contacts or direct brand relationships
* You’ve previously worked with YouTubers or digital-first content creators
* You’ve closed six-figure brand deals or built branded content campaigns across multiple platforms
Electrify Culture
* Dynamic environment - We are dedicated to providing a world-class creative culture where our employees can thrive. We’re looking for self-starters with an entrepreneurial mindset who want to be part of our success story. You’ll discover new opportunities, take ownership of important initiatives and learn at a fast pace.
* Work anywhere - We are a remote team with employees around the world. This means you are free to work from anywhere with a good internet connection.
* Force for good - We believe in leveraging the power of Electrify to change lives and have set up our Creator Foundation. For each established creator that we invest in, we will provide both the cash and production support for an emerging creator to produce and distribute a video that tells an important story linked to one of the United Nations' 17 Sustainable Development Goals (SDGs). We actively encourage your involvement in these projects.
What we offer
* Competitive salary
* Work anywhere with an allowance for tech
* Flexible hours
* Employee referral program
Electrify is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We provide employment opportunities without regard to age, race, colour, ancestry, national origin, religion, disability, sex, gender identity or
expression, sexual orientation, or any other protected status in accordance with applicable law.