UK Consumer Panels UK Consumer Panels®
ACCOUNT EXECUTIVE
Job description
The Account Executive is responsible for developing and maintaining strong client relationships; analyzing, interpreting and presenting detailed market data and strategic planning and research development for assigned product categories and clients. The role has full market and product knowledge, ensures maintenance and development of company's panels and products and by doing so effectively sells and markets the company's services. Whilst the individual is developing their skills in Product Market Research, Account Management, Product and Retailing Knowledge they will also support a client team, working across a range of the company's clients.
Key Tasks & Responsibilities:
1. Ensure client queries are responded to professionally and accurately within 24 hour response rate
2. Develop an understanding of Product Market Research Methodology and UK Consumer Panels® systems
3. Build market and product knowledge on all related products and panels
4. Monthly data production, as specified by management
5. Support a well-defined list of clients and retailers, as specified by management
6. Achievement of the revenue budget for a set list of clients.
7. Ensure all potential clients are identified and approached to maximize revenue potential
8. Ensure that the data quality and deliverables are in line with UK Consumer Panels® standards and those standards set by the Research Director
9. Full market and product knowledge on all product categories that Account Manager is handling. This includes details on coverage, universe and sample sizes, distribution channels and detailed market information
10. Ensure satisfied clients by providing high level of client servicing, including in-depth presentations and consultancy
11. Responsible for retailer presentations on your markets, as requested by management
12. Follow the UK Consumer Panels® Company strategy on all aspects of the business
13. Responsible for building market knowledge through monthly post QC calls
14. Aware of standard terms of a UK Consumer Panels® contract
15. Full knowledge of rate-card theory and how to generate a quote with a view and involvement on how to develop each account
Competencies:
Account Manager must be highly client focused, enjoy working in a fast paced environment, and demonstrate the ability to react and adapt quickly to changing business needs. Able to understand client’s business questions, to design integrated solutions from multiple sources (UK Consumer Panels® products or other sources) and to add value through simple business recommendations and insight-based consultancy. Basic competencies would be the ability to:
16. Give client and retailer presentations
17. Fully understand drivers in the market and ability to create stories using data
18. Identify, develop & bring in leads
19. Give insight into the future of the markets
20. Understand and analyse data
21. Operate all UK Consumer Panels® systems and to give training to clients on these systems
22. Explain Market Research Methodology
23. Demonstrate excellent communication skills at all levels both internally/externally
24. Be a logical thinker, able to dissect and analyse client queries
25. Possess and apply required functional/ technical skills
26. Know how businesses work
27. Build productive relationships
28. Stay up-to-date with the latest thinking in their area
Typical education and work experience:
Average 3-6 years of similar work experience in Market Research. Bachelor or master degree of related field. Practical experience in client management.
Benefits
29. Competitive salary
30. Benefits (health, dental and vision care)
31. Opportunity for growth and additional training for the right candidates
32. Vacation time
33. An incredible team comprised of motivated and talented individuals
We appreciate your interest, however only those being considered for an interview will be contacted.
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