Job Overview
We are looking for a talented Digital & Affiliate Marketing Executive to join our team. This role is ideal for a creative and analytical professional who is passionate about digital marketing with a keen focus on SEO, and affiliate partnerships. You will be responsible for crafting high-quality content that enhances our online visibility, optimising for search engines, and managing affiliate relationships to drive traffic and conversions for Onyx Gaming and its brands.
If you have a knack for writing, a strong grasp of SEO best practices, and experience in affiliate marketing, we’d love to hear from you.
Hybrid Work
This is a full-time role based primarily in our Colchester office, with the flexibility of some remote working.
Environment
We are expanding into brand-new offices equipped with electric standing desks, high-spec gaming chairs, and stocked snacks and drinks. You’ll be joining at an exciting time where you can play a key role in shaping the future culture of our business.
Duties & Responsibilities
* Content Creation: Write high-quality, engaging, and SEO-optimised content, including blog posts, landing pages, and marketing copy.
* SEO Strategy: Conduct keyword research, optimise content for search engines, and develop strategies to improve organic search rankings.
* Affiliate Marketing: Manage and grow our affiliate program, build relationships with partners, and optimise campaigns for performance.
* Performance Analysis: Monitor website traffic, engagement metrics, and affiliate performance using analytics tools.
* Content Outreach & Link Building: Develop partnerships for guest posts, backlinks, and collaborative marketing.
* Industry Research: Stay up to date with the latest trends in SEO, content marketing, and the iGaming industry.
Requirements
* Fluent in English, with excellent written and verbal communication skills.
* Proven experience in SEO content writing and affiliate marketing.
* Knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Screaming Frog).
* Strong understanding of on-page and off-page SEO techniques.
* Ability to create compelling, engaging, and persuasive copy.
* Analytical mindset to assess and improve content and marketing performance.
* Experience in the iGaming, sports betting, or casino industry is a major plus.
* A passion for sports – familiarity with at least two of the following: Football, Horse Racing, Cricket, Tennis, Basketball, Darts, Golf, American Football, or Boxing.
* A sense of humour and a team-player attitude.
Pluses
* Experience with WYSIWYG CMS Platforms, HTML, and CSS.
* Familiarity with affiliate marketing networks and tracking platforms.
* Understanding of conversion rate optimisation (CRO).
About Us
Onyx Gaming is a well-established online casino and sports betting operator with nearly a decade of experience in the industry. As the driving force behind BetWright, we are committed to safer gaming through operational excellence. Our passion for sports, innovation, and customer experience sets us apart. We leverage the latest technologies to ensure a positive and engaging betting experience for our users.