Job Description
Liberty London, an iconic London institution, has created covetable prints and beautiful products for more than a century. In 2023, Liberty launched its first luxury fragrance collection; due to the success of the launch, LBTY has continued to add to its portfolio. With demand for the range now extending into new territories, Liberty is looking to add a Trade Marketing Manager to the team to continue to drive growth and uncover new opportunities.
A new role to the business, this position will be instrumental in supporting the growth of Liberty LBTY into a multi-channel and global entity, with a focus on expansion into new territories. As an ambassador and custodian for the brand, your key partnerships will be working with the Sales, Reporting, Export, Design & Production teams. An entrepreneurial and experienced Trade Marketing Manager is needed to propel growth, a top priority for the business.
Key Responsibilities
1. Trade Marketing Development: Partner with the head of sales to develop distribution an go to market strategies and plans globally. Work closely with distributors and sales agents to develop specific retailer plans annually.
2. Market Analysis: Conduct market research to identify trends, customer preferences, and competitive activities to inform trade marketing decisions with a focus on ROW markets.
3. Promotional Campaigns: Design and execute pro...