Job Description
Job Title : Marketing Manager
Type : Full time, hybrid (3 days in the office)
Salary : £35,000-£40,000
We're looking for an experienced Marketer with a background in the Accounting and Finance sector, to join our client; one of the largest ACCA practices in the UK.
Job Overview
As a Marketing Executive, you will be self-motivated, able to work to deadlines, and possess excellent interpersonal and advisory skills.
You will be responsible for implementing, managing, and reporting on marketing campaigns to raise the business's profile, drive client interest, and support continuous growth.
Main Responsibilities
Campaign Management
- Plan, execute, and analyse marketing campaigns to boost brand awareness and engagement, ensuring delivery within budget and on time.
- Collaborate with third-party agencies for design, digital, and print needs.
Communications
- Develop and refine copy for marketing materials, including brochures and emails.
- Produce thought leadership content for lead generation and maintain the editorial calendar.
- Manage the design and compliance of marketing assets.
Digital Marketing
- Oversee digital campaigns on social media, PPC, and SEO; assist with website improvements and monitor traffic.
- Explore new online media opportunities like webinars and blogs.
New Business Support
- Create presentations for business proposals and award submissions.
Your Skills and Experience
- Proficiency in internal and external communications delivery, advanced PowerPoint, and digital marketing.
- Strong copywriting, proofreading, and design skills, with experience in InDesign and Photoshop.
- Experience in regulated industries, B2B environments, or financial services.
Software knowledge:
- Familiarity with Adobe Creative Suite, Google Analytics, and basic CSS and HTML coding.
- DotMailer, Drupal