Job Description
Central Employment are working with a leading, independent and rapidly expanding eCommerce Performance Marketing Agency, specialists in supporting on growth of scaling eCommerce Fashion Retail brands.
They have a new opportunity for a Senior Paid Social Executive, to join there team in the North East.
Senior Paid Social Executive profile:
As a Paid Social Executive, you will strategise, implement, and optimise paid media campaigns across Meta (Facebook & Instagram), Pinterest, and Shopify. The role will involve developing and refining product feeds, custom labels, and product sets to ensure highly granular and effective campaign strategies.
You will collaborate with clients and internal teams to ensure campaigns deliver measurable outcomes beyond traditional ROAS, focusing on profitability, unit economics, and sustainable scaling. Proficiency in third-party attribution tools such as Triple Whale and reporting platforms like Google Looker Studio and Supermetrics is essential.
Main responsibilities:
1. Develop, execute, and manage paid media campaigns across Google Ads, Meta, Pinterest, and Shopify.
2. Tailor strategies to suit the unique needs of fashion and footwear brands, aligning with their tone, goals, and audience.
3. Build and implement feed optimisations, including the creation of c...