Job Title: Digital Marketing Specialist
Location: London, UK
Job Type: Full-time
Company Overview:
We are a fast-growing, dynamic company specializing in custom air fresheners e-commerce. Weâre looking for a talented Digital Marketing Specialist to join our team in London and help drive our digital marketing strategies. This is an exciting opportunity to work in a creative and fast-paced environment where innovation and growth are the driving forces behind everything we do.
Role Overview:
The Digital Marketing Specialist will be responsible for creating and executing digital marketing strategies across multiple channels, including social media, search engines, and email marketing. This role requires a combination of creative thinking, data analysis, and hands-on execution.
Key Responsibilities:
* Develop and execute comprehensive digital marketing campaigns to drive traffic, engagement, and sales.
* Manage and optimize paid media campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn.
* Create and manage content for social media channels, ensuring brand consistency and audience engagement.
* Monitor SEO/SEM performance and implement strategies to improve organic search rankings and visibility.
* Analyze digital marketing data using tools such as Google Analytics and other platforms to assess campaign performance and make data-driven recommendations for improvement.
* Email marketing campaigns: Plan, design, and optimize email marketing campaigns, including A/B testing and segmentation strategies.
* Collaborate with internal teams (e.g., design, content, and sales) to ensure alignment with business goals and to maximize marketing effectiveness.
* Stay updated on the latest industry trends, tools, and technologies in digital marketing, and apply best practices to ongoing campaigns.
Qualifications & Skills:
* Bachelorâs degree in Marketing, Digital Marketing, or a related field.
* 2+ years of experience in digital marketing, including paid media, SEO, SEM, and social media management.
* Proficiency with Google Analytics, Google Ads, and other key marketing platforms.
* Strong understanding of SEO best practices, keyword research, and on-page optimization techniques.
* Experience in email marketing platforms (e.g., MailChimp, Klaviyo) and CRM tools.
* Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
* Excellent written and verbal communication skills.
* Strong analytical skills and the ability to translate data into actionable insights.
* Ability to work in a fast-paced, team-oriented environment.
What We Offer:
* Competitive salary and benefits package.
* Opportunity for professional growth in a fast-paced company.
* Flexible working arrangements (with options for remote work).
* Visa sponsorship provided.
Job Type: Full-time
Pay: £26,000.00-£31,000.00 per year
Benefits:
* Company pension
* Discounted or free food
* Free parking
* On-site parking
* UK visa sponsorship
Schedule:
* 8 hour shift
* Flexitime
Work Location: In person
Reference ID: AROMAROADS110801