Job Description
About the Company - We are looking for an Acquisition lead for a venture backed FinTech with ambitious plans. They provide a seamless app based accounting solution for the self-employed.
About the Role - Reporting into the Head of Marketing, the Acquisition Lead will own new customer acquisition across channels including paid search, paid social, Google App campaigns, comparison sites, affiliates, direct mail, and SEO.
Responsibilities -
* Develop and deliver the marketing strategy for all growth channels to drive customer acquisition.
* Budget ownership and management across the media mix.
* Foster a data driven decision making culture and have an experimental mindset.
* Look for new growth opportunities and keep in touch with the latest trends.
* Building strong relationships with agencies to drive delivery and performance.
Background - You will be part of a small team and must be comfortable being hands on across all channel management. You will ideally come from a start-up or scale-up in the FinTech space.