The Trading Lead is accountable for acquisition and base trading activities to optimise base growth, lifecycle NPS, and customer profitability within Consumer. You will lead the weekly trading cadence and develop insights and action plans to deliver on targets and inform the longer-term commercial outlook and priorities.
Strong relationship skills are essential, and being able to influence senior stakeholders is key. You will be working collaboratively across marketing, sales, loyalty-retentions, digital, finance, commercial, and product teams to drive actionable insights in order that we react quickly within our competitive industry.
You will be highly numerate and skilled in data analysis, which coupled with excellent written and presentation skills enables you deliver your recommendations to senior stakeholders to drive action and positive KPI outcomes.
The Team
The Commercial Team plays a crucial role in driving the financial success of TalkTalk Consumer, by managing revenue generating activities, business strategy and customer/supplier relationships. We understand the market context, influence better commercial outcomes and interlink Consumer KPI through the customer lifecycle to balance trading risks and opportunities.
Our industry is fast paced, reactive and ever changing, which means we can never stand still and need to keep evolving to stay ahead of the competition. So, if you enjoy being challenged to think differently and creatively, and like collaborating with like-minded people then we’re looking forward to welcoming you into the team!
Responsible for leading Consumer weekly trading cadence including the consolidation of a complete and interlocking view across marketing, acquisition, loyalty-retention and churn KPI
Responsible for delivery of actionable insights to ensure trading KPI are met; up-weighting activities which are performing well and downsizing those which are not, to improve the commercial outlook from both a customer volume and profitability perspective.
Responsible for driving Altnet prioritisation, through both acquisition and loyalty-retention trading focus on Altnet mix. Responsible for trading KPI to support Equinox rate with openreach
Able to balance the short-term demands for trading insights with the longer-term monthly / annual trading improvement initiatives and changes. These two demands must be inter-linked with trading insights driving change to the monthly / annual forecast.
Responsible for championing with technology and data-engineering provision and availability of all data underpinning trading performance and integration of volume planning so day-to-day trading KPI are seamless through to multi-year budget planning.
You will drive a continuous improvement culture across the team, always looking for ways to improve the customer experience and commercial outcomes.
Primary point of contact with operational teams; working closely with sales, loyalty-retention, and commercial teams to optimise offers and propositions for use across new acquisition and base management.
Ruthless focus on those activities which drive cash / EBITDA return; interlock with finance to improve both acquisition and loyalty-retention payback periods to remove those activities which are not cash generative and upweight those that are.
Responsible for managing timely build and deployment of price points (on legacy and new IT platforms) for both acquisition and retention-loyalty. This requires monitoring of our position Vs the competition and what is required to drive acquisition margin, re-contracting efficiency, and churn reduction.
Gravitas and proven influencing skills You’ll be able to persuade and influence stakeholders to achieve the right business outcomes.
Behave with high level of integrity, honesty, respect, and empathy.
Prepared to make decisions and recommendations for improvement and being responsible for outcomes.
Excellent communication and collaborating skills.
Proactive, motivated, and able to inspire across departments impacted by this role.
As a recognised Top 50 Inclusive Employer in the UK, we know that diversity means success and innovation. We want our workplace to reflect the communities and customer we serve. Being inclusive is part of our DNA; we are all 100% human, and we create a culture where you can truly be yourself.
We’re also not your usual 9-5. We are a dynamic workplace and we want to talk to you about how you like to work.
We’re on a mission to bring simple, affordable, reliable and fair connectivity to everyone. We believe every customer matters, so we’ve been challenging the status quo from the word go to change things for the better.
We’ve created a working environment where you can be yourself and give your all whether that be from your front room or the boardroom. You’ll be called on to out-think the competition and work closely with your colleagues to come up with new ideas and deliver great results for our customers.
It won’t always be easy, but it’s always exciting. There are great opportunities for you, and our business, if you’re ready to stand for something
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